Marketing Operations & CRM Manager, Malt
+ Stock options
2-5 days a week in office
Freelance consulting marketplace
Job no longer available
Freelance consulting marketplace
1001+ employees
Job no longer available
+ Stock options
2-5 days a week in office
1001+ employees
Company mission
To provide everyone with the freedom to choose what work they do and who they do it with.
Role
Who you are
- 3 to 5 years of full-time experience in Marketing / emailing / CRM management in a tech company or agency
- Master’s degree in Marketing, Business Administration, or a related field
- Tools: Advanced mastery of CRM software and marketing automation platforms, ideally Hubspot and/or Salesforce (workflows, emails, reportings…)
- Advanced mastery of Microsoft Excel to manipulate and analyze customer data
- Familiarity with data analytics tools like Looker and Amplitude would be a plus
- Knowledge of SQL would be a plus
- Structured: you’re able to manage multiple projects and stakeholders in a reliable way
- Growth mindset: you are curious, proactive and willing to develop new ways to engage our users, and able to move fast
- Ownership: you like to work in autonomy and to find new ways to solve problems
- Leadership: you can pitch a vision of where you want to go and convince others that it’s the right direction; you’re here to raise the bar
- Languages: Fluency in English and French as you will work in both languages
What the job involves
- The Marketing Operations Manager is in charge of activating and retaining users (prospects, clients and freelancers), by:
- Managing execution of marketing CRM campaigns
- Implementing experimentations to engage users (e.g. automated email workflows)
- Enabling frontline teams operational excellence (tools, process, training, support)
- Reporting to the Marketing Ops Senior Manager and attached to the central team (HQ), you are a key member of the growth team and contribute to the success of Malt daily operations in all geographies
- Supervise the planning of CRM campaigns (esp. email) within the freelance perimeter, in collaboration with the community teams
- Support Malt's teams by assisting them and supervising the preparation of campaigns, in compliance with Malt's email best practices and to maximize email performance
- KPIs: # campaigns launched; avg. open, click and unsubscribe rate
- Suggest and implement experiments to activate and engage our freelance segments (e.g. automated email workflows…)
- Test and build new processes to improve user journey (e.g. in-app communication…) and ease teams work (e.g. automations, UTM…)
- Measure the results of experiments, analyze performance and share them with the team to identify new ideas
- KPIs: # of tests launched ; coverage of database
- Act as a point of contact for community teams regarding the use of tools, in particular the marketing CRM (Hubspot), the webinar management tool (Livestorm) and the reporting tools (Hubspot reports, Looker)
- Accompany Malt teams towards autonomy by providing them with the processes, reporting, training and support they need to achieve their business objectives
- ⇒ KPIs: # build projects delivered ; # support tickets handled ; # documentations created
Application process
- First call with a member of our TA team to better understand your background, aspirations and answer your questions (30-45 minutes)
- Preparation of a case study you will present to Alexandre (our Marketing Operations team lead) and Clara Ananou, our Marketing ops manager for clients (60 minutes)
- 2nd interview focused on culture and soft skills with Vincent Hamonic, VP Growth, and another manager from Growth team / Mélanie Laprée
- Final interview with Olivier Nguyen Van Tan, CMO
- Offer to join Planet Malt as soon as possible!
- Before easing into your new role, you’ll spend your first week learning about our culture, products, and services with other onboardees at our office in Paris
Our take
Malt is carving out a unique space in the European freelance marketplace by specialising in connecting companies with technically skilled freelancers like developers, data scientists, and project managers. This targeted approach sets it apart from broader platforms like Upwork and Fiverr, where diverse talents compete for projects often through low bids.
The company further distinguishes itself by offering dedicated account managers to companies. These account managers help source the right talent, handle payments, and manage legal and administrative tasks. This comprehensive service caters to the growing trend of digital nomadism, attracting skilled technical professionals seeking freelance opportunities.
Malt's success is evident in its funding, attracting significant investment, and growing its network to over 450,000 freelancers across five European countries. Its also secured partnerships with major companies like Unilever, Bosch, and L'Oréal, further solidifying its position as a leading player. Following its acquisition of competitor Comatch, it has set ambitious goals to become the go-to freelancer marketplace in Europe.
Steph
Company Specialist
Insights
Some candidates hear
back within 2 weeks
35% employee growth in 12 months
Company
Employee endorsements
Career progression
"Many colleagues who joined our company as an intern are now in Senior positions. In addition to career progression (Management and Expert tracks),..."
Funding (last 2 of 5 rounds)
May 2021
$88.2m
GROWTH EQUITY VC
Feb 2019
$28m
SERIES C
Total funding: $124.1m
Company benefits
- Onboarding: Before easing into your new role, you’ll spend your first week learning about our culture, products, and services with other onboardees at our office in Paris
- Equity: Every Malter is entitled to stock options
- Lunch vouchers: €9/day on your Swile card
- Transportation: 50% reimbursement (any type of transport)
- RTT: From 8 to 12 days off
- Malt sabbatical: After three years, every Malter is entitled to a one month paid sabbatical leave
- Free books: If you’re interested in learning more about any topic relevant to Malt’s business, just tell us the books you’d like to read, and we’ll order them for you—without any questions asked or approval processes to follow
- Remote work: full remote, with a possibility to work from any of our offices
- Annual team building events
Company HQ
Saint-Merri, Paris, France
Articles
Leadership
Vincent Huguet
(Co-Founder & Co-CEO)Previously a Corporate Development Manager at Telmex. Founded Mexico's leading online florist Algoespecial, and then co-founded online printer Groupe Aventers.
Hugo Lassiège
(Co-Founder)Previous Manager at Hakatech, alongside which they co-created the Lateral-Thoughts Developers Society.
Salary benchmarks
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