Manager of Consumer Insights Analyst, SharkNinja

• Minimum of a Bachelor’s degree with a focus on Marketing, Psychology, related discipline or applicable experience
• 5+ years of consumer research experience in both qualitative and quantitative research (Market Research Position)
• People management experience
• CPG industry experience
• Required: training and experience on moderating focus groups and one-on-one interviewing
• Skill set to handle various market research studies in various categories
• Good balance of strong strategic, critical thinking skills and being detail-oriented
• Good sense of deriving fruitful implication leading to effective business strategies, based on the insights found with great understanding of the consumers’ psychology / behavior and market
• Thrives in a hands-on, dynamic, agile, and very fast-paced environment
• Multi-function capacity and flexibility to deal with ambiguous situations
• Desired but not required: European language skills (German, French, Spanish, and/or Italian)
• Thrives in a hands-on, dynamic, agile environment
• Nimble with early-stage product development, taking a broader “consumer & business” stand to define new product directions with multifunctional partners
• Effectively manages shifting priorities and resources. Understands that not all paths are defined and leverages his/ her experience to create” and add value
• Proficiency with consumer insight methodologies across Qualitative and Quantitative fields, with thought leadership to design new/creative methodologies to advance insights
• Demonstrates empathy and patience to adapt style to his/her audience
• Attention to details and able to grasp the big picture
• Adept at presenting complex findings in an easy to understand and actionable way
• Builds understanding and trust with others by meeting commitments
• Identifies the needs & expectations of others (personal & business) and acts upon them
• Leverages strong organizational and analytical skills to synthesize information from various sources focusing on relevancy and impact opportunity
• Effectively represents/balances the customer perspective when providing insight and recommendations to improve customer experience
• Confidence presenting insights and actions to stakeholders throughout the organization, including leadership

• The Manager of Consumer Insights will lead quantitative and qualitative research to support SharkNinja’s development of 5-star products
• They will work cross-functionally with a wide variety of data sources and stakeholders including R&D, Engineering, Brand, and Product Development
• Develop research plans and conduct qualitative and quantitative customer research for trends, insights, and new product development. Develop own research guides and build project-based surveys
• Assist in the development, management, and execution of research plans and within established budget guidelines
• Translate feedback, including latent needs and dissatisfaction, into innovation recommendations
• Identify potential unmet customer needs that form the basis for new product/feature offerings. Listen with empathy, observe – seeing the non-obvious, to guide very early product development
• Collaborate and plan customer research strategies and manage internal and external resources to successfully deliver on plans
• Operates autonomously and as a Subject Matter Expert within the consumer insights team
• Expertly synthesizes insights to communicate the bigger picture with a focus on strategic influence

• Employer paid group benefits including medical, dental, life insurance and more
• Competitive RRSP matching program
• 16 vacation days to start
• Paid sick days
• Paid volunteer and cultural days
• Employee & Family Assistance program
• An opportunity to accelerate your career with world class brands
• Continuous development and mentoring
• Opportunity to join various employee-based affinity groups
• Diverse, inclusive, and community-minded organization
• Wellness program offering free virtual fitness classes and a fitness reimbursement
• Employee product discounts

Consumer demand for new and better home appliances continues to grow. SharkNinja serves this demand by designing and manufacturing innovative home goods and devices. Specifically, it has a growing line of solutions that consist of Shark cleaning and home care products and Ninja kitchen appliances.