Product Marketing Manager, Aisera
Office located in Palo Alto, CA
AI-driven workplace automation software
Job no longer available
AI-driven workplace automation software
201-500 employees
Job no longer available
Office located in Palo Alto, CA
201-500 employees
Company mission
To help users with greater self-service by automating common to complex actions and tasks.
Role
Who you are
- At least 5-8 years of medium to large B2B enterprise SaaS product marketing with some or all of that in IT Service Management and Customer Service Experience
- Strong communication, product messaging, writing and presentation creation skills
- Self-starter with high levels of initiative, accountability, and team leadership with prior technology startup experience
- Ability to manage multiple projects, set priorities, and meet deadlines with a sense of urgency
- Knowledge of the sales process; preferably with solution-selling approaches
- A technical background and a solid understanding of AI/ML technologies including Generative AI, LLMs and LLM-powered search are a major plus
What the job involves
- The company is seeking a Product Marketing Manager to develop and execute go-to-market strategies that align with company goals
- The role involves understanding customers, target markets, and competitors, and working closely with cross-functional teams such as sales, product management, and customer success
- The ideal candidate must be passionate, experienced, motivated, and comfortable with autonomy and multitasking
- The Product Marketing Manager will be part of the marketing team and will work closely with executives, sales, product management, development, and customer success
- Work closely with product management, corporate marketing, customer success, and sales to gather information about and understand the marketing needs for your products
- Create messaging, positioning, content (e.g. data sheets, white papers, videos, case studies, solution briefs, product pitch decks, etc.)
- Conduct webinars and ghostwrite blogs that articulate the value of Aisera and help generate demand and awareness
- Create messaging framework and key product proof points that are targeting various buyers personas and ICPs, as well as, product messaging focused industry-specific market verticals to highlight Aisera’s unique differentiation
- Create GTM assets and tools (e.g. playbooks, competitive battle cards, ring-the-bell sales win alerts, product newsletters, use case presentations and demo scripts), conduct product and sales enablement training, and contribute to sales support that helps enable the Sales team to qualify or close opportunities
- Lead cross-functional GTM team to ensure successful product launches
- Conduct frequent market and competitive analysis
- Assess sales win-loss data and drive corrective action where necessary
- Measure and drive adoption of products and solutions
Otta's take
Theo Margolius
COO of Otta
Aisera is an intelligent process automation platform startup that automates tasks, actions, and workflows for customers using AI tech. Thus providing its users with cost-cutting opportunities, while boosting productivity.
With the increased interest in AI solutions, plenty of competitors are vying for a position in the lucrative and expanding workflow automation market. From startups like WorkFusion, and strong contender UiPath, to larger giants like Microsoft and IBM, Aisera is under pressure to distinguish itself. However, as it is the world's first AI-driven EX and CX service platform, the company has seen an unprecedented 300% YOY growth.
Aisera counts on a 75 million strong user base, including big-name enterprise clients like Zoom, McAfee, and Autodesk. This demonstrable success in helping large companies accommodate growth without compromising on customer service will prove vital in winning significant market share. Its accelerated focus on strategic partnerships, which currently include the likes of Microsoft, Salesforce, and Slack, and further product development is likely to see Aisera continue gaining momentum.
Insights
Company
Funding (last 2 of 6 rounds)
Aug 2022
$90m
SERIES D
Apr 2021
$40m
SERIES C
Total funding: $218.5m
Company benefits
- Stock options
- Remote work friendly
- Medical, dental, and vision plans
- $1000 as a one-time home office upgrade
- Employee and Customer referral programs to participate in the success
Company HQ
Alviso, San Jose, CA
Founders
Muddu Sudhakar
(CEO)Before co-founding Aisera, Muddu worked as CEO for Caspida, Cetas, Kazeon, Sanera and Rio Design. He holds a PhD in Computer Science from the University of California and owns more than 40 patents.
Christos Tryfonas
(Chief Architect)Before co-founding Aisera, Christos founded and was CTO of Caspida, a cyber-security company. He has also co-founded Cetas, a cloud analytics company, and Kazeon Systems.
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