Staff Data Analyst, Northbeam
+ Equity
Data analytics for DTC and ecommerce brands
Job no longer available
Data analytics for DTC and ecommerce brands
21-100 employees
Job no longer available
+ Equity
21-100 employees
Company mission
Northbeam is the new standard for ecommerce intelligence.
Role
Who you are
- Proven experience as a Data Analyst or in a similar role. Bonus points if experience is related to media buying
- Strong proficiency in SQL for querying and manipulating data
- Advanced proficiency in Excel or Google Sheets for data analysis and reporting
- Experience working with data visualization tools, preferably Looker
- Excellent analytical and problem-solving skills with a keen attention to detail
- Strong communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams
- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively
Desirable
- Familiarity with data warehouse concepts and experience working with large datasets
- Experience with marketing attribution, eCommerce or ad tech
What the job involves
- As a Staff Data Analyst at Northbeam, you’ll solve both proactive and reactive data challenges, helping our sales and marketing teams share insights with prospects and our network.
- You will also support our customer success team and internal engineering teams with data reconciliation, auditing, or root cause analysis
- Marketing attribution for the direct-to-consumer (DTC) space involves sifting through a complex network of touchpoints and important infrastructure to keep everything running smoothly
- In addition, customers have access to data from their ad platforms and order management systems, such as Shopify and Amazon
- Being able to clearly communicate the trends and insights found in Northbeam’s wealth of data will support our sales and marketing teams’ efforts to engage with new customers
- Additionally, when existing customers review their own data, they may have questions about how to properly compare data from two or more data sources
- Being able to identify patterns and explain anomalies between datasets will be key in this role
- Gather, clean, and analyze data from various sources to provide actionable insights to the Sales and Marketing team
- Support our customer success and internal engineering teams by investigating and resolving data issues and concerns raised by customers in a timely manner
- Develop and maintain reports, dashboards, and visualizations using Looker to track key performance metrics and trends
- Utilize strong SQL skills to extract and manipulate data from our data warehouse to support ad-hoc analysis and reporting needs
Otta's take
Xav Kearney
CTO of Otta
Traditionally in-person stores used a plethora of consultants, accountants and agencies to seek improvements that would boost their bottom line. Now, in the age of internet-enabled commerce, data richness and a totally new customer acquisition landscape has made those services irrelevant.
Instead, startups like Northbeam have emerged to fulfil those roles for the modern age. In particular, Northbeam provides services for e-commerce intelligence. That means applying machine learning and first-party data to drive more efficient and scalable marketing strategies.
Northbeam received substantial funding in 2022 that is being used to expand its machine-learning capabilities, especially useful since the 2021 Apple iOS updates. These updates made it more difficult for brands to track consumer behavior across the internet and to accurately advertise to the users most likely to buy their products. Machine learning advances will undoubtedly help Northbeam get ahead of this curve.
Insights
Few candidates hear
back within 2 weeks
112% employee growth in 12 months
Company
Funding (1 round)
Aug 2022
$15m
SERIES A
Total funding: $15m
Company benefits
- Significant equity package
- Generous base salary
- Healthcare Benefits (medical, dental, vision)
- Travel to meet with the team
Company values
- Growth mindset - we’re always learning and growing
- Customer focus - we want to make the customer happy with our product
- Ownership mentality - we think like owners in the business
- Radical candor - we’re transparent and give direct feedback to one another
Company HQ
SoMa, San Francisco, CA
Founders
Austin Harrison
(CEO)Previously helped build the first audience panel for NetRatings which went public in 1999 and Nielsen acquired the last 40% in 2007 for $327M.
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