Senior Social Media Manager, Avara
Open source protocol for decentralised lending
Job no longer available
Open source protocol for decentralised lending
101-200 employees
Job no longer available
101-200 employees
Company mission
To reinvent our modern paradigms in the realm of finance, social media networking and beyond.
Role
Who you are
- Bachelor’s degree in Marketing, Business, or a related field
- 4+ years proven experience in business development at a tech company, with at least 2 years experience in Web3, blockchain, or cryptocurrency industry
- Strong understanding of web3 including decentralized finance, social, and the wallets space
- Excellent communication and interpersonal skills, with the ability to engage effectively with various stakeholders
- Experience in developing and executing social strategies, with a track record of driving social growth and community engagement
- Creative thinker with the ability to identify opportunities for innovation within the web3 space
- Proficiency in social marketing tools and platforms, analytics, and community management
- Content creation and storytelling
- Adaptability and ability to thrive in a fast-paced environment
- The ideal candidate will be a seasoned social media expert, well-versed in the latest trends and analytics platforms within the Web3 landscape, and a proactive, independent initiator
What the job involves
- We are in search of an experienced Senior Social Media Manager to strategize, expand, and oversee our social media presence
- This pivotal role demands a highly collaborative approach, working in synergy with our Marketing, Design, and Product teams to launch captivating and innovative social campaigns
- The role involves everything from creating original content to community management, making it a crucial component of our Marketing team
- This role reports directly to the Head of Ecosystems and comes with relocation support
- Support the Head of Ecosystems and Marketing Director in crafting and implementing comprehensive social media strategies and policies
- Manage our social media profiles daily for multiple products
- Research, develop, execute, and refine a robust social media plan across multiple platforms to enhance reach and engagement
- Take charge of our social media content calendar, ensuring a streamlined approval process for all public-facing content
- Craft and distribute engaging content tailored for platforms like Twitter
- Plan and coordinate content, copy, and posting schedules
- Collaborate with internal design teams and external partners to produce unique content and other social-first initiatives
- Champion innovative ideas, coordinate with stakeholders to bring these ideas to life effectively
- Build and maintain strong community relationships
- Keep abreast of current trends and competitor analysis, and leverage them to enhance social engagement
- Actively manage direct messages and tags, and engage with our audience in real-time
- Analyze and report on campaign performance, engagement metrics, and more
- Educate our team on social media best practices and ensure they are equipped to represent our brand effectively
Our take
Avara is a software technology company, known for its cutting-edge Web3 products built on blockchain technologies. Avara has crafted the highly resilient Aave Protocol, a decentralised, open-source, and non-custodial liquidity protocol.
One of Avara's distinctive features is its tokenisation of deposits, allowing users to earn interest in real time as their deposits are transformed into tokens. Depositors contribute liquidity to pools, and borrowers can access this liquidity with variable and stable interest rate options. The Avara Protocol's commitment to community governance is further exemplified through initiatives like the Avara Grants DAO, a community-led grants program financing ideas from the Aave Protocol's community.
Avara's influence extends beyond its flagship protocol, as the company has expanded its portfolio to include transformative projects. Notably, Avara has introduced GHO, an algorithmic stablecoin aimed at revolutionising the stablecoin market by ensuring the verifiability of reserves. Additionally, Avara has ventured into decentralised social networking with Lens, while strategic acquisitions of Sonar, a metaverse app, and the Family Crypto wallet underline its dedication to realising a people-powered internet that benefits all.
Kirsty
Company Specialist
Insights
Few candidates hear
back within 2 weeks
-14% employee growth in 12 months
Glassdoor (4.2)
Company
Funding (2 rounds)
Oct 2020
$25m
EARLY VC
Jul 2020
$7.5m
SEED
Total funding: $32.5m
Company benefits
- Work-life balance
- Equity
- Regular team events and off-sites
- Medical coverage and pension
- Generous paid parental leave
- Generous vacation and sick leave
- Work from anywhere
- Paid co-working space/desk
Company values
- Craft: We take pride in craft, talent, attention to detail, mindfulness, resourcefulness, and meaningful steps towards excellence
- Accountability: We take responsibility for our own decisions, actions and results, and we work as one team
- Integrity: We count on each other to be direct, honest, and caring. Our word matters; what we say is what we do
- Sisu: We cultivate inner strength and self-awareness. We persevere in the face of obstacles
- Community: We create products that increase access and engender human connection and community
Company HQ
Notting Hill, London, UK
Articles
Leadership
Stani Kulechov
(CEO)Stani graduated from the University of Helsinki with a Master's in Law.
Diversity & Inclusion at Avara
Muna Gullam (People & Talent Partner )
- Avara celebrates diversity and views each and every team member as a separate individual with their own unique identity. No matter your race, religion, gender, ethnicity, age, disability, sexual orientation or even the wallet you use, we welcome you at Avara. As an equal opportunities employer, we take accountability and believe in everyone’s potential to build, create and inspire changes. With a mission to build a diverse workforce, we are proud to foster a working environment in which everyone can feel safe and valued for who they are.
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