Chief of Staff, Cloudflare
Marketing Strategy & Planning Director
Web performance and security platform
Be an early applicant
Web performance and security platform
1001+ employees
Be an early applicant
1001+ employees
Company mission
Cloudflare's mission is to help build a better Internet that is bold and ambitious.
Role
Who you are
- 10-15+ years of experience in go-to-market function for a scaled, public Software/SaaS technology company; some prior experience in Marketing, such as product marketing / demand generation, and in a leadership role preferred
- Exceptionally strong program management skills
- Strong people development and leadership skills; able to manage multiple extended or virtual teams and influence across the organization
- Collaborative team player who also knows how to ‘get things done’
- Executive-level written and visual presentation skills
- Knowledgeable about how a broad marketing team operates: from Product Marketing to Growth Marketing to Partner Marketing to Marketing Operations
- Domain and industry experience in SaaS, cloud, networking, and/or security
- Full-stack program management experience: able to dig in and figure out the details, yet roll it all up to an easy to understand team and executive level
- Ability to connect the dots between functions and processes in terms of broader business implications, including tactical, strategic, and enterprise dependencies, with an awareness of the up/downstream requirements
- Strong financial modeling capabilities and advanced/expert user of spreadsheets to manage and process large data sets
- Able to provide clear, concise, transparent, and insightful communication to the team, executives, and a diverse set of stakeholders
- BS/BA degree in Marketing, Business, Finance, Engineering, or related field (MBA highly preferred)
What the job involves
- Cloudflare is hiring a Chief of Staff -Marketing Strategy & Planning Director to drive key initiatives across our global Marketing team
- As an experienced Marketing leader, you will report to the CMO and own large-scale, cross functional projects to operationalize key marketing initiatives across the organization
- Your previous hands-on experience will help enable product marketing, demand generation, and corporate marketing to drive well-coordinated go-to-market motions across Cloudflare
- This role is expected to frequently stand up new projects, own strategic cross organization initiatives, lead budget management, target setting, and reporting and analytics
- You will work with Marketing leadership and other leaders across the company to drive the annual and quarterly planning process, weekly business reviews, and other go-to-market initiatives
- You’ll be responsible for ensuring key performance indicators are accurately measured and communicated
- Using a data-driven approach, you’ll run the strategic planning process, ensure that departmental goals are prioritized, investments are optimized, and that teams are well aligned to deliver results
- Partnering closely with Sales Operations, you’ll also drive continuous GTM alignment, enabling our entire sales team from AEs to SEs to CSMs
- You’ll also coordinate and manage department program spend and headcount budgets in close cooperation with finance business partners
- Identify areas of strategic importance and engage the right people and data to focus executive time and attention on rapid resolution of thorny strategic problems
- Design and execute initiatives that contribute to long-term operational excellence, ensuring key projects have clear milestones, success measures, and operational plans
- Manage the program spend and headcount budget effectively by collaborating and taking inputs across the Marketing Leadership Team and delivering headcount or budget investment models
- Coordinate, plan, and operate regular business performance reviews, strategic planning, budgets, program investments, and allocations across functional areas
- Own the quarterly goal setting process and foster alignment across the marketing functions and ensure progress and tracking towards goals
- Lead projects that align to specific business challenges. This role is expected to frequently stand up new projects, own initiatives end-to-end in the short term, and then effectively hand off projects to other teams in the longer term as resources are aligned
- Create strong cross-functional relationships with key business partners across the Marketing, Sales, Customer Success, Sales Operations, Product, and Finance organizations
- You'll drive the annual strategic planning process for the team and help organize, track, and evaluate the impact of our strategies and initiatives over time
Our take
Cloudflare is a multi-service global network that provides web security and infrastructure, DDoS mitigation services, and a content delivery network. Founded in 2009, Cloudflare has risen to become an industry giant, with around 25 million global internet properties on its network.
Cloudflare has been responsible for a number of admirable initiatives, offering free web protection to human rights groups, journalists, artists, and US election websites. This goes some way to counteracting the flak Cloudflare has received in some circles for the controversial groups and users who use its services. This chequered history, however, has not affected its over 80% market share in the content delivery network field.
This is perhaps in part because it has proven sharp at staying abreast of the rapidly morphing tech and digital space and customer demands. For example, Cloudflare is shifting to 100% renewable energy usage to create a zero-emissions internet, and in 2020 released a feature that would help users navigate data privacy regulations by selecting where their data is stored.
The cloud infrastructure market reached $53 billion in 2022. While the Big 3 (Amazon, Microsoft, and Google) own 65% of the market, that still leaves billions of dollars left for companies such as Cloudflare. Its ambitious and successful work is likely to continue being a crucial feature of the web, but in 2023, placed it in the crosshairs of hackers looking to exploit its infrastructure. The beginning of 2024 saw Cloudflare vow to bolster its security and patch vulnerabilities.
Steph
Company Specialist
Insights
Some candidates hear
back within 2 weeks
16% employee growth in 12 months
Company
Company benefits
- Minimum 8 weeks of paid parental leave
- Equal opportunity employer
- Unlimited paid time off policy
- Work from home opportunities
- Medical, Dental & Vision Insurance
- Life Insurance, Disability Insurance
- 401(k) plans
- Family planning and fertility program
- Gym discounts
- Commuter Benefits Program
Company values
- Principled - We create our products and features with a global mindset and democratize important and innovative technologies that drive adoption of the latest standards
- Curious - Our team is made up of pioneering innovators that approach new challenges with interest and a desire to learn
- Transparent - We hold ourselves accountable when we make mistakes—and we do everything we can to learn from them
Company HQ
China Basin, San Francisco, CA
Articles
Leadership
Lee Holloway
(Lead Engineer)Lee started their career as an Engineer at Homewarehouse for a year before working at Unspam Technologies for 4 years. They co-created Project Honey Pot in 2004 and Cloudflare in March 2009, serving as Lead Engineer of both to present.
Michelle Zatlyn
(President & COO)Having worked for Investor Economics and I Love Rewards for a combined 4 years, Michelle worked at Toshiba for 3 years as a Product Manager. She then co-founded Cloudflare in 2009 as COO, and has served as President since 2020. She is also a Board Member at Atlassian.
Matthew Prince
(CEO)Matthew studied for an MBA at Harvard Business School before co-founding Unspam Technologies in December 2001, and Cloudflare as CEO in March 2009.
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