Marketing Associate, Morty
$55-70k
3 days a week in office (Brooklyn, NY)
Mortgage marketplace
Open for applications
Mortgage marketplace
21-100 employees
Open for applications
$55-70k
3 days a week in office (Brooklyn, NY)
21-100 employees
Company mission
To empower homebuyers to confidently secure and finance their home purchase online.
Role
Who you are
- Bachelor’s degree, or equivalent, in Marketing, Communications, Business, or a related field
- 1-3 years of experience in digital marketing, SEO, digital advertising
- Strong analytical skills with the ability to interpret data and make informed decisions
- Excellent written and verbal communication skills
- Excellent project management abilities
- Basic command of SEO principles and Google Ads
- Familiarity with tools like Google Analytics, Google Search Console, and keyword research tools
- Highly motivated and self-driven
- Highly organized with the ability to self-manage multiple projects and deadlines
- Able to work in a fast-paced, dynamic environment
- Eagerness to learn and grow in the digital marketing space
- Ability to think creatively and contribute innovative ideas to the team
- Adaptable and open to learning new skills and technologies
- Must be able to work in person 3 days per week in our Brooklyn office
What the job involves
- We are seeking an analytical and motivated Marketing Associate to join our New York City team. In this role, you will be responsible for developing and executing performance-driven strategies to grow our acquisition channels, improve SEO rankings, and drive targeted traffic to our platform
- This is an exciting opportunity for someone who is eager to learn and grow in the digital marketing field
- Must be able to work in person 3 days per week in our Brooklyn office
- Digital Marketing: Collaborate closely with the marketing team to develop and implement digital marketing campaigns and GTM strategies that drive measurable growth
- Digital Ads Management: Own the management and optimization of digital ad campaigns (Google Ads, Meta, YouTube) to maximize ROI and drive traffic. This includes keyword research, ad copy creation, and performance analysis
- SEO: Manage the development and implementation of SEO strategies to increase organic search visibility. This includes keyword research, on-page optimization, and link-building initiatives
- Data Analysis: Monitor and analyze website traffic, search engine rankings, and campaign performance using tools like Google Analytics, Google Search Console, and Google Ads. Provide regular reports and insights to the team
- Content Creation: Collaborate with the Head of Marketing to create strategic, SEO-friendly content that resonates with our target audience and drives engagement
- Competitor Analysis: Conduct research to identify trends, opportunities, and gaps in the market. Use this information to inform and refine our strategies
- Continuous Learning: Stay up-to-date with the latest trends and best practices in SEO, content marketing, and PPC advertising. Apply new knowledge to improve our strategies and outcomes
Our take
As the cost of mortgages has risen as a result of restricted supply and imminent increased interest rates, prospective homeowners are looking for alternative, cheaper mortgage options to facilitate their dreams of owning a home. Morty’s mortgage marketplace is capitalising on that demand.
The startup is distinguished by its user-friendly approach, allowing homebuyers to compare mortgage options from any lender alongside features like automated loan options which provide accurate quotes without the multiple back and forth with traditional lenders.
Morty is planning to expand nationwide across the US and eventually internationally in the coming years. Moreover, while they currently only process purchase applications refinances are on their roadmap.
The startup has done well to simplify the process for prospective homeowners in the US. However, expanding their product to other verticals and geographies will not be easy in what is a notoriously complicated and red-taped industry.
Freddie
Company Specialist
Insights
-39% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jul 2021
$25m
SERIES B
Aug 2019
$8.5m
SERIES A
Total funding: $39.5m
Company benefits
- 401k
- Unlimited PTO
- Casual dress code
- Free health insurance (medical, dental, and vision)
- Public transportation benefits and pre-tax plans if you choose to commute to our accessible office in West SoHo
Company HQ
Hudson Square, New York, NY
Articles
Leadership
Nora Aspel
(CEO)Began her career in the nonprofit world before moving onto become a software and front-end engineer working for venture-backed startups—most notably Meetup, Flurry (acquired by Yahoo) and Truly Wireless.
Adam Rothblatt
(CTO)Former algorithmic trader at Goldman Sachs. Before Morty, they were an advisor and co-founder of Daily Boards and a consultant for WayUp, an online job marketplace for college students.
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