Senior Manager of Product Marketing, Neo4j
Integrated Campaigns
$170-190k
+ Stock Options
More information about location
Graph-based data analysis
Open for applications
Graph-based data analysis
501-1000 employees
Open for applications
$170-190k
+ Stock Options
More information about location
501-1000 employees
Company mission
To help the world make sense of big data by enabling businesses and organizations to harness the power of connections and relationships in data.
Role
Who you are
- We are seeking a strategic and forward-thinking Product Marketing Manager to join our innovative marketing team
- Bachelor’s degree in Marketing, Business, or related field
- Proven experience (5-7 years) in product marketing, campaign management, within the technology or software industry. Preferably database organization(s)
- Strong analytical skills with the ability to interpret complex data and translate insights into actionable strategies
- Excellent communication, presentation, and interpersonal skills
- Ability to work collaboratively in a fast-paced, cross-functional team environment
- Proficiency in marketing automation platforms, CRM systems, and other marketing tools
What the job involves
- Neo4j is the leading graph database management system, revolutionizing the way organizations leverage connected data.
- This role is pivotal in shaping and executing successful integrated marketing campaigns that drive adoption and growth for Neo4j’s solutions
- Product Launch and Campaign Management:
- Lead end-to-end planning and execution of product launches, including messaging development, sales enablement, and marketing collateral creation
- Develop and oversee integrated marketing campaigns that drive product awareness, engagement, and adoption across various channels such as digital, social media, email, events, and content marketing
- Collaborate with creative and content teams to develop compelling marketing materials that resonate with the target audience
- Go-To-Market Strategy Development:
- Collaborate with our GTM strategist & cross-functional teams to develop and execute comprehensive Go-To-Market strategies for new products, features, and market expansions
- Conduct market research, competitor analysis, and customer segmentation to identify target audience and market opportunities
- Define clear value propositions and positioning for products and services, ensuring alignment with customer needs and market demands
- Sales Enablement:
- Work closely with sales teams to provide them with the necessary tools, training, and resources to effectively sell new products and services
- Develop sales training materials, presentations, and FAQs to address common customer inquiries and objections
- Monitor the effectiveness of sales enablement initiatives and make data-driven recommendations for continuous improvement
- Market Feedback and Analysis:
- Gather feedback from customers, sales teams, and market trends to iterate on product positioning, messaging, and marketing strategies
- Utilize marketing analytics and customer feedback to measure the success of Go-To-Market initiatives and make data-driven decisions
- Stay up-to-date with industry trends, competitive landscape, and emerging technologies to identify new opportunities and challenges
Our take
Innovation in database models has developed gradually over the past decade, from scale-out SQL, to key-value stores. Every now and again, something comes along to change the game, and such is the case with Neo4j.
Offered as either a self-hosted database or cloud service, Neo4j is a graph database development platform that focuses on the connections between individual data entities. This offers insights into how systems, people, locations, and seemingly unrelated data points are related so that users can address complex data questions, such as business recommendations, AI, fraud detection, and more. The company is seen as a leader in graph technology with unlimited scaling, which was demonstrated when, in 2021, it produced a record-breaking graph database with over a trillion relationships.
Graph-based data models are now crucial components for AI and machine learning applications, and Neo4j has achieved an impressive number of funding rounds and amassed hundreds of enterprise customers using its product. These include Airbnb, eBay, Lyft, and NASA, the latter of which used graph database technology from Neo4j during the development of the Orion spacecraft.
Freddie
Company Specialist
Insights
Company
Funding (last 2 of 9 rounds)
Nov 2021
$66m
SERIES F
Jun 2021
$325m
SERIES F
Total funding: $581.5m
Company values
- We value relationships
- We focus on user success
- We thrive in a culture that is open and inclusive
- We assume positive intent
- We welcome intellectually honest discussions
- We deliver on our commitments
Company HQ
Downtown, San Mateo, CA
Articles
Leadership
Emil Eifrem
(CEO)Having studied at Linköping University, they spent over 3 years as Chief Architect at Windh AB, before working as CTO for almost 5 years. They left this position in January 2007 to found Neo4j, where have worked since as CEO.
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