Senior Director of Technical Product Marketing, TetraScience
More information about location
Scientific data and AI cloud company
Job no longer available
Scientific data and AI cloud company
101-200 employees
Job no longer available
More information about location
101-200 employees
Company mission
To radically improve and extend human life.
Role
Who you are
- 10+ years of data/cloud product marketing leadership experience in a software/technology environment, ideally in a category-defining company; experience with data integration or analytics applications is a plus
- World-class written and verbal communication skills. Excellent B2B storyteller and presenter
- Strong project management skills, with acute attention to detail
- Experience working with an enterprise customer base and sales force. Experience enabling and marketing through third party partners a plus
- Ability to engage and empathize with buyers and users in a variety of roles and management levels, including R&D IT, research scientists, data scientists, QA/manufacturing, and C-level executives
- BA/BS degree or equivalent practical experience. MBA a plus
What the job involves
- As Senior Director of Product Marketing at TetraScience, you will play a key role creating product messaging, pricing/packaging, sales tools and customer-facing content for Tetrascience’s category-defining Scientific Data Cloud
- You will develop and maintain detailed knowledge of the TetraScience Data Platform and full-stack, and you will ensure we effectively articulate the capabilities, differentiation, and business value of TetraScience solutions through all channels to drive new business and existing customer expansion
- You will work cross-functionally to help bring together Sales, Marketing, Product Management and Partners
- You will play a key role in exciting the market and helping propel the next phases of TetraScience’s growth in the life sciences and scientific market
- Product messaging and positioning: Develop core messaging and positioning to succinctly describe the category, product capabilities and unique platform value based on both target user/buyer personas
- Product pricing and packaging: Develop, maintain and evolve new pricing/packaging models to sell the full value of TetraScience’s platform and full-stack solution offerings. Test various models directly with customers and prospects in the broad market in collaboration with Sales and adjust as needed to best align with delivery of value
- Campaigns and Content: Work closely with Demand Gen to define campaign strategies consistent with core messaging pillars. Deliver regular cadence of customer-facing content (presentations, ROI calculators, blogs, white papers, solution briefs, eBooks, website copy, videos) to attract customers to TetraScience and fuel marketing programs that create awareness and drive demand for our product
- Sales/Partner enablement: Enable and excite the direct sales force and partners with crucial sales tools and live training that allows them to communicate and prove the value of TetraScience’s platform, use cases, and services
- Launches: Support launches of new products and releases for both internal and external audiences to highlight new capabilities and value provided for clients
- Competitive Intelligence: Be deeply knowledgeable of key competitors’ strengths/weaknesses and reasons for competitive wins/losses (including in-house or custom development) and create tools that enable Sales to successfully beat the competition
Our take
TetraScience connects lab instruments, software, and data applications through a cloud-native platform that’s purpose-built for the bio and pharma industries. As the only software of its kind, it provides scientific data that can be transformed into faster actionable information, accelerating new scientific discoveries.
Due to TetraScience’s machine learning capabilities, it benefits from partnerships and collaborations with other science-focused tech companies. Recently, TetraScience announced a strategic partnership with Google Cloud to speed up drug development and other scientific discoveries. This partnership combines the Tetra Scientific Data and AI Cloud with Google Cloud’s infrastructure and AI technologies, empowering the life science industry to harness Scientific AI for quicker insights and improved research, development, and quality-control processes for advanced therapies.
With substantial funding behind it, TetraScience is a significant asset to the scientific community. The company's commitment to innovation and collaboration ensures it remains at the forefront of accelerating scientific research and discovery, with its partnerships and technological advancements driving continuous growth and impact in the industry.
Steph
Company Specialist
Insights
Company
Funding (last 2 of 6 rounds)
Apr 2021
$80m
SERIES B
May 2020
$11m
SERIES A
Total funding: $117.1m
Company benefits
- Unlimited PTO
- 100% Company Paid Health, Dental & Vision
- Company Paid Life Insurance
- 401k Savings
- Company Paid Disability Insurance
- Equity Program
Company values
- Transparency and context
- Trust and collaboration
- Fearlessness and resilience
- Equality of opportunity
- Alignment with customers and partners
- Commitment to craft
Company HQ
Back Bay, Boston, MA
Articles
Leadership
Siping Wang
(President & CTO)Previously COO and CEO at TetraScience and Software Engineering at Cornell Superconducting RF Lab.
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