Social Media Lead, Ramp

$157.3-185k

Plus equity

Figma
Sprout Social
Senior and Expert level
New York

Relocation support for NY

Ramp

Corporate cards and finance automation

Job no longer available

Ramp

Corporate cards and finance automation

501-1000 employees

FintechB2BEnterpriseFinancial ServicesSaaSAutomation

Job no longer available

$157.3-185k

Plus equity

Figma
Sprout Social
Senior and Expert level
New York

Relocation support for NY

501-1000 employees

FintechB2BEnterpriseFinancial ServicesSaaSAutomation

Company mission

To help finance teams build healthier businesses.

Role

Who you are

  • We’re looking for someone who is a builder, not an optimizer
  • You’re the type of person who pushes others out of their comfort zone, and you get gratification from showing how social media advances business goals
  • To that end, it’s important that you understand Ramp’s business and can tie social media to the company's needs
  • While the ideal candidate will have a solid understanding of social’s role in brand building and lead gen, the primary spike we’re looking for is on the brand side of the house
  • That’s because there will be a large opportunity to experiment within this role and create a standout brand
  • You must be comfortable and confident with all audiences
  • 7+ years experience in social media, with some of this for a B2B brand
  • Experience using social media tools (e.g., Sprout Social, Sprinklr) and content production tools (e.g., Figma)
  • Understanding of social media success metrics; ability to present and analyze these metrics to the broader organization
  • Strong attention to detail and data-oriented mindset

Desirable

  • Experience in video production, editing, or graphic design
  • Global social media management experience
  • Experience with influencer partnership management
  • Experience creating employee advocacy programs. Not something needed immediately but would become part of the scope after a year
  • Genuine interest in nerding out about fintech

What the job involves

  • We’re looking for our first social media hire at Ramp, reporting to the Head of Communications
  • This role comes with a lot of freedom and responsibility
  • You’ll be able to build from the ground up and take ideas from concept to reality
  • Our leadership team understands the strategic value of social media, and that will give a lot of levers to pull for someone looking to flex their creativity
  • You will also play an important role in communicating to our customers and key stakeholders within the company
  • Company Brand
  • Own key social channels - X, LinkedIn, Instagram, Facebook, YouTube
  • Partner with internal teams on strategies to engage customers, talent, and key influencers on social
  • Build Ramp’s editorial calendar across channels. Implement creative strategies to grow engagement and reach
  • Executive Profiles
  • Together with the rest of the Communications team, support senior executives with their personal social platforms
  • Identify and surface reactive opportunities that align with the executive’s priorities and profiles
  • Strategy and Operations
  • Create and lead Ramp’s social media strategy, inclusive of budget, measurement methodology, and support needs
  • Build out the necessary frameworks for the function and company. Examples may include: social media guidelines for employees, social intake forms, social brand voice, etc
  • Work with Design to create a process for visual content that maintains brand consistency but allows for quick turns
  • Establish and track against social metrics to gather insights, iterate, and report to back the broader team
  • Community Monitoring
  • Work in collaboration with internal teams to flag issues as they arise on social. Establish a process to streamline this throughout the organization

Our take

Ramp provides companies with a dual offering of corporate cards and a spending management dashboard. The dashboard allows companies to oversee their costs, automate manual accounting practices, reimburse out-of-pocket spending, and earn cashback on financial outlays.

Founded in 2019 and coming out of stealth in 2020, the company has already reached a valuation of a whopping $8.1 billion in early 2022. Its clients include several big-name companies including fast-growth health tech startup Ro, Planned Parenthood, and Truebill. 90% of its customers have made the switch from legacy players such as Expensify and Concur, showing that Ramp provides real customer value.

The team that built Ramp is the same one that launched the automated price tracking company Paribus before selling it to Capital One. It is now focused on scoping out more M&A opportunities and boosting its headcount to support investing in its software and going into new verticals.

Freddie headshot

Freddie

Company Specialist

Insights

B Corporation
Top investors

Some candidates hear
back within 2 weeks

77% employee growth in 12 months

Company

Funding (last 2 of 8 rounds)

Apr 2024

$150m

SERIES D

Aug 2023

$300m

SERIES D

Total funding: $1.1bn

Company benefits

  • Comprehensive medical, dental, and vision insurance
  • One Medical Membership
  • 401(k) including an employer match
  • Unlimited PTO
  • Parental leave
  • Monthly wellness stipend
  • WFH stipend
  • Relocation support to move to NYC
  • Pet Insurance

Company values

  • We win when customers win
  • Amp it up
  • We're one team
  • Ramp is built for everyone
  • Take ownership
  • Grow without fear

Company HQ

Ukrainian Village, New York, NY

Founders

Studied Economics at Harvard. Was a Trustee at Global China Connection for over 5 years, and then became a Financial Analyst working at Millstein & Co. Co-founded Paribus, which became Capital One.

Studied Computer Science at Harvard, and became a Teaching Fellow. Worked in PowerPoint and Excel at Oliver Wyman. Became an Advisor at One Zero Capital. Founded and served as CTO to Paribus, later sold to Capital One.

Gene Lee

(Co-Founder)

Studied at and became a Research Assistant at the University of Chicago. Was a Marketing Contractor at AdBlock and worked as a Software Engineer at BTCjam. Worked again as a Software Engineer at Paribus and then became Senior Engineering Manager at Capital One.

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