Marketing Operations Specialist, Amazon
Maternity Cover, AWS EMEA Marketing, AWS Marketing Operations
The largest online retailer and technology provider
Job no longer available
The largest online retailer and technology provider
1001+ employees
Job no longer available
1001+ employees
Company mission
Amazon aims to be Earth’s most customer centric company. Their mission is to continually raise the bar of the customer experience by using the internet and technology to help consumers find, discover and buy anything, and empower businesses and content creators to maximise their success.
Role
Who you are
- Experience in a fast-paced and cross-functional organization - high-tech products/services/consulting preferred
- Superb analytical skills using data to generate insights and problem solve
- High attention to detail and demonstrated ability to self-motivate and follow through on projects
- Ability to communicate business problems in a simple and data backed narrative format
Desirable
- Understanding of and/or experience working with lead management processes related to marketing activities and the interlock with sales teams
- Bachelors degree in Business Management/Operations/Finance/Economics/Analytics or equivalent experience
- Excellent written and oral communication skills, including the ability to communicate across business areas
What the job involves
- The AWS EMEA Marketing team plans and executes various marketing programs and activities throughout the year to enable customer engagement and education
- The team is looking for a marketing operations specialist with experience in lead management processes to ensure that AWS is catering to customer needs at the right time
- The role collaborates with other marketing operations analysts in the EMEA Marketing team and is a trusted partner to the wider marketing and sales teams
- Lead the development of performance marketing related lead management to ensure there is a direct and real time connection between AWS customers and business development reps
- Partner with EMEA Lead Management Specialists in developing EMEA best practices across lead management and rolling out established ones across EMEA
- Transform customer insights into projects, features and processes
- Work with global lead management team in defining and improving lead scoring across all customer segments
- Collaborate and develop weekly/monthly/quarterly business reviews pertinent to lead management and present findings and recommendations to the marketing and sales leadership teams
- Identify drivers of business problems and trends at their root, while also stepping back to understand the broader context
- Act as a single point of contact and subject matter expert on lead management processes
- Partner with EMEA Lead Management Specialists, Business Intelligence/Data Science, and EMEA Finance Business Partner in developing lead conversion and marketing pipeline (resulting from lead generation) forecasts and goals/KPIs
Salary benchmarks
Our take
Amazon is the world's largest online retailer, and is well-known for its disruption of well-established industries. The company is present in numerous verticals, including cloud computing with Amazon Web Services, AI with its range of Alexa devices and a global marketplace more commonly referred to as 'the everything store'. Acquisitions include Ring, Twitch, Whole Foods Market, and IMDb.
More recently, Amazon has been focused on leading the "third wave in digital advertising". Many businesses are now shifting ad dollars to retailers, which before would have been spent with online media platforms. Amazon's seen great success in the space, with its revenue from advertising now higher than its Amazon Prime membership scheme, audiobooks and digital music combined. This growth is particularly impressive considering its digital ad rivals (like Snap, Alphabet, and Meta) have suffered declines due to wider macroeconomic factors and Apple's iOS privacy changes.
Despite its dominant market position, Amazon will continue to be challenged over the next decade, including sustaining AWS's cloud dominance in the face of Google and Microsoft. On top of this, the company's e-commerce division is facing profitability problems despite its 2023 post-IPO debt funding of 8 billion. It will need to find new ways to stay above their competitors.
Steph
Company Specialist
Insights
Company
Company benefits
- Employees have opportunities to own Amazon stock, participate in 401(k) plans with company match, and enroll in paid life and accident insurance
- Financial counseling and estate planning services are also available, plus paid short-term and long-term disability if needed
- Medical, dental, and vision coverage to all our regular full-time employees, regardless of their level, tenure, or position
- Amazon employees have free access to a network of more than 2 million caregivers, including nannies, babysitters and special-needs caretakers
- Employees receive discounts on certain day care centers, and Amazon provides a variety of free resources for parents of children with autism, ADHD and developmental disabilities
- Adoption assistance for qualified domestic and international adoption expenses including attorney fees, court costs, and travel
- Leave Share program allows employees to give six weeks of paid parental leave to a spouse or partner who isn’t eligible for parental leave from their employer
Company values
- Customer obsession rather than competitor focus
- Passion for invention
- Commitment to operational excellence
- Long-term thinking
Company HQ
South Lake Union, Seattle, WA
Articles
Founders
Jeff Bezos
(Executive Chairman)Jeff is an American business magnate, media proprietor, and investor. As well as founding Amazon, Jeff founded Blue Origin, an aerospace manufacturer and sub-orbital spaceflight services company and also owns The Washington Post.
Andy Jassy
(President & CEO (not founder))Joined Amazon as a Marketing Manager in 1997. Developed AWS with Jeff Bezos, and became CEO of Amazon in 2021.
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