Senior Engineering Manager, Babylist
Consumer Experience
CA$220-274k
+ Equity & bonus.
React
AWS
React Native
Redis
iOS
Android
Sidekiq
MySQL
Ruby on Rails
Shopify
Senior and Expert level
Remote in Canada
Online universal baby registry
Open for applications
Online universal baby registry
501-1000 employees
B2CMarketplaceConsumer GoodseCommerce
Open for applications
CA$220-274k
+ Equity & bonus.
React
AWS
React Native
Redis
iOS
Android
Sidekiq
MySQL
Ruby on Rails
Shopify
Senior and Expert level
Remote in Canada
501-1000 employees
B2CMarketplaceConsumer GoodseCommerce
Company mission
To help expecting parents get exactly what they need for the arrival of their new baby.
Role
Who you are
- Before becoming a leader, you were a high-performing engineer with a track record of end-to-end software development of production systems. Ideally, you have done this in a Ruby on Rails environment
- You have experience building complex consumer-facing solutions
- You have experience in experimentation and a/b testing, leading to high-performing, well-loved consumer tech products
- You have led high-functioning teams and meaningfully built and maintained engineering culture
- You’ve successfully led teams through growth and change, which means you know how to adapt and set and maintain standards for your team that scale with the business.You are a great coach of engineers with experience hiring, developing talent, and giving feedback
- You have an exceptional understanding of your team’s coding abilities and know when projects need extra support. You have the experience to help the team make the right architectural decisions that balance business value and system stability
- You’re skilled at testing, monitoring, and running a production software system
- You have worked effectively with senior leadership in setting a strategic 6+ month direction
- You have 5 or more years of experience as an Engineering Manager
What the job involves
- The Senior Engineering Manager, Consumer Experiences, will focus on the company's core product
- You will lead the most critical initiatives to expand our current capabilities within the registry, which is already used and loved by millions of parents and gift-givers
- This highly cross-functional and visible team will require partnerships with other teams like Growth, Shop, and Catalog
- You will lead a team of experienced 6+ software engineers, including mobile, web, and backend, to deliver an aggressive roadmap
- You must be an influential, experienced, and highly technical leader adept at building and maintaining a culture of excellence and engagement
- You will build and maintain productive relationships with our CEO, SVP of Engineering, Product Organization, and other senior leaders across the business
- Define, build, and maintain a high-performance, results-driven, collaborative culture aligned with Babylist's core values
- Capitalize on Babylist's foundation and our highly engaged customer base to create a more impactful experience
- Own the tactical planning and execution for your team while partnering with other Engineering and Product leaders on shared goals against Babylist's strategic imperatives
- Be a thought leader and expert in understanding our users and product by prioritizing the highest value areas
- Empower and inspire your team to achieve their highest potential. Play the key role in onboarding and mentoring your team
- Serve as a thought leader for the technical roadmap. Provide guidance on processes, tooling, and systems to help the team with key technical decisions
- Be accountable for your team. Help them to ship high-quality software that meets the business needs
- Own communication across the product development team and company regarding key milestones, providing frequent, transparent updates on progress towards our goals
- Partner closely with product owners to design, implement, and deploy systems to support and scale our growing business
Our take
Since its 2011 launch, Babylist has grown into one of the most highly rated baby registries in the US. The difference it offers is that it allows users to include products from any store in their registries. On top of this, the company’s model also focuses heavily on creating informational content, which allows it to generate ad revenue while building customer loyalty.
Originally scaled with fairly low venture funding, Babylist claims half of new parents in the US now use its services. This, given that the baby products industry is worth close to $90 billion, shows the immense growth of the company as well as speaking to the impact it has made in the space.
Babylist has seen strong funding in the past which fuelled projects such as the launch of virtual showrooms, and facilitated the company's expansion further into the market. The company acquired Expectful, a health and wellness tool, in 2023 with the long-term vision to combine the companies into a larger health and wellness media property, that can help people navigate all parts of parenthood from fertility to diapers.
Steph
Company Specialist
Insights
Led by a woman
Top investors
Company
Funding (1 round)
Nov 2021
$40m
SERIES C
Total funding: $40m
Company benefits
- HAPPIER WEEKENDS – We work to live, not live to work. That means we generally don’t work nights or weekends, and we offer 10 paid holidays throughout the year, in addition to your paid time off.
- PAID TIME OFF THAT WORKS FOR YOU – Life is unpredictable. Use your time off for what you need, whether that’s a vacation, family event or a day to unplug.
- PARENTAL LEAVE – We offer a flexible, 12-week paid parental leave policy.
- FLEXIBLE BENEFITS – Choose from benefits that support your working style, whether that's remote, in the office or something in between.
- HEALTH & WELLNESS – Wellness benefits include 100% paid coverage for medical, vision and dental for full-time employees.
- BABYLIST STORE DISCOUNT – All full-time employees receive a generous Babylist Store discount.
Company values
- We Love Our Users: This is our superpower. We listen to our users relentlessly to earn their trust and find better and better ways to support them as they tackle this thing called parenthood.
- Eye on the Horizon: We are building a lasting business by focusing on the long term for our users. Day-to-day we focus on what's directly in front of us with an eye on what's ahead. We are prepared to go against what is popular or trendy at the moment in order to serve our longer-term goals. We keep one eye on the horizon with the right mix of data, intuition, and user understanding to validate our decisions.
- Always Be Learning: We approach things with a growth mindset as individuals and as a company. We believe high performance comes from curiosity and an eagerness to find ways to improve. We foster an environment where everyone can feel comfortable asking hard questions in order to learn. We are resilient.
- Intentionally Focused: In order to do hard things, we must work on the most important things first. We see the biggest impact when we simplify problems and solutions and pare back any distractions.
- Be Your Own CEO: As a remote company, we must approach our work with ownership and accountability. To have the impact we want to have, we need to excel at management, execution, and communication. We are excited and engaged with the work we do. We understand the broader context of our work and make decisions that support those efforts. We take responsibility and deliver.
Company HQ
Emeryville, CA
Articles
Leadership
Natalie Gordon
(CEO)Former Software Engineer at Amazon. Initially founded Babylist as a side project and has since taken the company to a market leading status.
Diversity & Inclusion at Babylist
- Babylist is committed to anti-racism and inclusivity. It’s their mission to create a supportive and inclusive community for parents of all kinds, and equally important to create a supportive and inclusive environment for Babylist employees.
- We educate employees about and give them the words to challenge microaggressions because language is a powerful indicator of belonging.
- We create a safe place for people to investigate their own blind spots and racism that come from growing up in a racist society.
- We commit to challenging our own biases and those of people around us.
- We construct our company programs and processes to screen and correct for bias and unintended impact on underrepresented groups.
- We use our reach and our resources to support those who are doing anti-racist work that benefits our users and communities.
- We commit to dismantling systemic racism in the ways that it creeps into corporate structures:
- We interview manager candidates for diversity, equity and inclusion aptitude so everyone has a manager who supports their sense of belonging. If the candidate doesn’t pass, they won’t be hired.
- We articulate our anti-racist stance in our onboarding program so it’s clear where we stand.
- We survey the team annually to make sure we understand inclusivity and belongingness at Babylist.
- We measure the efforts of our DEI programs so we know if they’re working and can set objective goals to fix them if they’re not.
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