Performance Marketing Manager, eBay
$106.8-162.8k
Office located in San Jose, CA
Leading online marketplace
Be an early applicant
Leading online marketplace
1001+ employees
Be an early applicant
$106.8-162.8k
Office located in San Jose, CA
1001+ employees
Company mission
To connect people and build communities to create economic opportunity for all.
Role
Who you are
- We are seeking an experienced, innovative, solution oriented Performance Marketing professional to own customer strategy and execution of customer lifecycle performance marketing programs
- Experience: 7+ years in performance marketing roles. Having worked with product teams to drive product growth strategy through performance marketing. Proven experience in developing and delivering lifecycle & lower funnel channel marketing with measurable impact
- Analytical Skills: Strong analytical, planning, and problem-solving capabilities with a deep understanding of sales metrics, performance standards, and methodologies
- Strong collaboration skills in matrixed set up: Proven track record of effectively and productively collaborating in matrixed organization set up and capability to adapt in a fast-changing environment
- Solution oriented mind-set: Someone who is energized by fast paced environment with ability to think scale and solutions
- Ability to working across global time-zones: Ability to partner with stakeholders distributed globally
What the job involves
- Lifecycle channel marketing: Design and deliver programs that drive engagement, retention and growth for sellers with help of eBay Advertising solutions
- Channel Strategy: Innovate and expand channels that would enable getting in touch with customers at right moments. Bring innovation with use of technology and creativity to drive next best action for customers
- Innovate and Drive Impact: Develop and implement strategies to drive SMB customer engagement, increase upsell opportunities, and reduce churn. Rapidly test new ideas, leveraging data and insights to innovate and improve continuously
- Performance Analysis: Using data-driven insights to guide decision-making. Regularly report on metrics to identify strengths and areas for improvement
- Process Optimization: Create and refine scalable processes to enhance efficiency and overall performance. Act as an escalation point to help resolve issues, triage problems, and support account growth as needed
Our take
Founded in 1995 as an online auction platform primarily catering to collectibles, eBay quickly emerged as a pioneer in connecting buyers and sellers in the digital realm. This early success propelled eBay to become to globally recognized leader it is today.
In the present landscape, eBay competes with industry giants like Amazon within the C2C eCommerce sector. However, eBay distinguishes itself by fostering an environment where businesses can cultivate and promote their brands on the platform, offering a tailored, community-driven experience for both sellers and buyers. By championing small businesses, eBay attracts sellers and socially conscious consumers, positioning itself in stark contrast to Amazon's corporate image.
The rising consumer interest in sustainability has presented economic opportunities for eBay, particularly as younger demographics gravitate toward purchasing pre-owned items. in response, eBay has directed its marketing efforts toward Gen Z customers and formed partnerships with cultural phenomena like Love Island, further solidifying its appeal among contemporary audiences.
Freddie
Company Specialist
Insights
Some candidates hear
back within 2 weeks
13% employee growth in 12 months
Company
Company benefits
- Comprehensive and competitive health and wellness program designed to meet your unique needs.
- We strive to provide programs that help support both mind and body, including quality healthcare insurance, wellness programs and preventative care.
- Stock Purchase Plans
- Retirement Savings and Pension Plans
- Stock Awards
- Life Insurance and Disability Benefits
- Credit Union Memberships
- Balancing work & life - eBay believes in providing you with the opportunity to be your best self in your professional and personal life. In addition to supporting flexible workstyles including hybrid and remote, eBay offers 4 weeks of paid sabbatical time for every 5 years of service
- Giving back to our community - We provide our employees around the globe with opportunities to have a positive impact on their local communities. Through the eBay Foundation, our company matches donations to eligible nonprofits up to $10,000 per employee per year. And our employee-led volunteer groups organize local giving and volunteering activities throughout the world
Company HQ
Greylands, San Jose, CA
Articles
Leadership
Jamie Iannone
(CEO, not founder)Studied at Princeton and Stanford University. Held executive roles at Walmart, Barnes & Noble, and The Children's Place, before becoming CEO of eBay in April 2020.
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