B2B Communications Lead, Nextdoor

Salary not provided
Senior level
San Francisco Bay Area

More information about location

3+ days a week in office

Nextdoor

Private social network for neighbours

Job no longer available

Nextdoor

Private social network for neighbours

501-1000 employees

B2CPrivacyNetworkingSocialSaaS

Job no longer available

Salary not provided
Senior level
San Francisco Bay Area

More information about location

3+ days a week in office

501-1000 employees

B2CPrivacyNetworkingSocialSaaS

Company mission

Nextdoor’s mission is to cultivate a kinder world where everyone has a neighbourhood they can rely on.

Role

Who you are

  • We are looking for experience managing B2B campaigns and product launches, targeting trade and top-tier media and engaging with key influencers to reach key audiences
  • Bachelor’s degree
  • 5+ years of experience in communications
  • Experience executing media campaigns, building relationships with media, and working with executives
  • Experience working with B2B and Product PR
  • Experience drafting messaging materials and working with cross-functional groups

Desirable

  • Outstanding written and verbal communication skills
  • Ability to devise social media campaigns to support initiatives
  • Ability to leverage media campaigns and content creation to generate increased awareness for Nextdoor to a wide range of audiences
  • A global mindset and prior experience in a fast-paced, high-growth startup environment
  • Ability to see the bigger picture and use creativity to innovate in the new media landscape
  • Experience supporting product launches domestically and abroad

What the job involves

  • Nextdoor is hiring a B2B Communications Manager to develop B2B and product media and PR programs to elevate the Nextdoor brand to advertisers, while also supporting Neighbor engagement and our global growth
  • Advertisers come to Nextdoor to reach a unique and powerful audience that isn’t easily found on other popular advertising channels. This position will report to Nextdoor’s Head of Communications, while also working collaboratively with Nextdoor’s Revenue team
  • Telling compelling B2B stories around Nextdoor will be a core focus of the role
  • Help set the strategy to elevate Nextdoor’s advertiser value proposition to target B2B audiences
  • Deliver creative ideas for campaigns, working alongside the Sales,Marketing, and Product teams
  • Drive growth and business goals in key Nextdoor regions working, managing cross-regional media and PR plans
  • Manage product launches and proactive media programs for Nextdoor products and initiatives
  • Manage communications around high-profile partnerships with brands, publishers and influencers
  • Cultivate and maintain deep relationships with the business press, consumer media, key industry opinion leaders and external stakeholders
  • Develop and create a wide range of communications materials including blog posts, press releases, reactive statements, briefing materials for executives and more
  • Ensure brand consistency at a local level by developing and executing messaging that is tailored to each market
  • Build and support a team culture that encourages sound judgment and discipline when supporting the corporate narrative; guide the product teams to use this judgment when determining the communications endeavors that are additive and ones that are not
  • Serve as a B2B expert in the company, interacting with the executive team and country managers across the world

Our take

Nextdoor is a private social network that aims to encourage social interaction between neighbours and make people aware of crime in their area.

The social network has had huge success in the United States and has expanded internationally, with Nextdoor now present in more than 242,000 neighbourhoods around the world.

The company's main competition comes from local Facebook groups, which have become less and less popular due to their comparative lack of functionality. Nextdoor's laser focus on building for neighborhoods has helped them to build a better product, and their advertising partnership with Oracle, launched in 2022, will help bring more transparency to Nextdoor's sponsorships.

Steph headshot

Steph

Company Specialist

Insights

Top investors

Few candidates hear
back within 2 weeks

8% employee growth in 12 months

Company

Funding (2 rounds)

May 2019

$129.1m

Dec 2017

$78.8m

Total funding: $207.9m

Company benefits

  • Monthly wellness stipend
  • 12 weeks of parental, family or medical leave
  • Global end of year shutdown
  • Learning and development stipend
  • Work from home opportunities
  • Health insurance

Company values

  • Earn trust every day
  • Invest in community
  • Customer obsessed
  • Think big
  • Experiment and learn quickly
  • Act like an owner

Company HQ

SoMa, San Francisco, CA

Leadership

Prakash Janakiraman

(Advisor & Co-founder)

Graduated from the University of California, Berkeley before working in engineering roles at Google and as the co-founder of Fanbase.com

David Weisen

(Engineer & Co-founder)

Worked as a software engineer at Google, Fanbase.com and Open Harbour after graduating from Stanford with a degree in Computer Science

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