Marketing Manager, Docebo
France
2-5 days a week in office
Multi-product learning suite
Open for applications
Multi-product learning suite
501-1000 employees
Open for applications
2-5 days a week in office
501-1000 employees
Company mission
To redefine the way enterprises learn by applying new technologies to the traditional corporate learning management system market.
Role
Who you are
- You’re digital savvy, enjoy doing strategic work and also getting in the weeds
- Experience in a similar role, within a B2B SaaS organisation
- Demand savviness: you constantly educate yourself on the way buyers buy today – not 10 years ago. You understand and challenge digital metrics
- Clear, eloquent communicator who is fluent in French and English (verbal and written)
- You know how to use tools like Google Analytics, Salesforce, Chili Piper, HubSpot, Tableau, etc
- Revenue mindset: you understand what matters to the business (not MQLs) and can roll up your sleeves to execute
- Prior experience collaborating with sales teams, preferably within SaaS enterprise
- Experience working closely with global marketing teams to build out and execute regional programs
- You’re an expert in your field, you need minimal guidance to get projects rolling
What the job involves
- We’re looking for a revenue-driven marketer to join as a Regional Marketing Manager for our France and Benelux region
- This important role owns the pipeline performance of one of our strategic regions, crafting and executing marketing programs to drive demand
- You build bridges among key stakeholders and by doing this role right, become the glue that holds global marketing, regional marketing, and regional sales together
- Demand Planning & Execution: Creating a strategic localised integrated revenue marketing plan. Develop and execute regional marketing plans that support and are in line with the regional sales strategy
- Digital Ownership: Own web performance for the FNB region, you advocate with the Global Marketing team for improvements that support conversion paths and optimisations
- Regional Marketing Execution: Identify, plan, track and report on the main pipeline drivers for the region, including owned media, co-marketing, digital programs, event strategy, ABM, and email campaigns
- Influencer & Co-marketing: You proactively find opportunities to increase Docebo’s share of voice in the region. You spearhead regional influencer marketing, comarketing, and report on contribution to revenue
- Team Collaboration: Partner with the global marketing team teams to localise demand gen, digital, lifecycle programs where possible and needed. You collaborate with channel owners on paid, ABM, and event performance, strategy, and gaps
- Regional Insights: Become the go-to person for regional end to end audience understanding: why we win/lose in the region, what is performing well
- Social Proof: Help drive and coordinate the creation of customer case studies, success stories
Our take
E-learning has become a huge sub-sector in the corporate training market. Driven by a growing trend of remote work and training, the global online e-learning market was approximately $315 billion in 2021 and is forecasted to grow considerably bigger - up to $450 billion by 2026.
Docebo is one of the key players in this industry, its easy-to-use, highly configurable and affordable learning platform has the end-to-end capabilities and critical functionality needed to train internal and external workforces, partners and customers. Bringing a broad range of learning materials together on one platform has created a highly scalable product that has become a market leader over the last decade.
Docebo's client base includes some of the world's biggest companies, such as Amazon, Walmart and Coca-Cola. The company's international expansion strategy has remained its primary focus, building offices worldwide, acquiring companies (such as Skillslive) and completing two successful IPOs.
Kirsty
Company Specialist
Insights
Few candidates hear
back within 2 weeks
9% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Feb 2015
$3m
SERIES A
Feb 2012
$2.7m
SEED
Total funding: $5.9m
Company values
- Simplicity: Keep it simple, remove barriers and bureaucracy, and adopt a problem-solving mindset
- Accountability: Empower people, own your responsibilities, and be a do-er
- Togetherness: Work ethically, celebrate efforts and accomplishments, and take care of each other
- Curiosity: Explore unconventional ideas, seek new data, and make informed decisions
- Innovation: Experiment and find new ways to do things. Stay optimistic, with an eye towards progress
- Impact: Understand our customers, make their lives better, and make a tangible impact on their business
Company HQ
Fashion District, Toronto, ON
Articles
Leadership
Claudio Erba
(CEO)Former Product Manager for Selpress. Former Board Member VP at Rysto.
Salary benchmarks
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