Marketing Data Analyst, Papernest
French Market
Subscription and utility bill management platform
Job no longer available
Subscription and utility bill management platform
501-1000 employees
Job no longer available
501-1000 employees
Company mission
Papernest's mission is to make contract and utility management simple for everyone.
Role
Who you are
- Business school or engineering school student
- Very autonomous, fast-learner, enthusiastic, team-player, and willing to test new things
- A strong interest in the digital marketing or data field
- Good analytical skills
- Native French and fluent in english
What the job involves
- Account management of SEA campaigns with a data-driven approach to maximize Return on Investment
- Adjust our investments and bidding strategies based on performance
- Monitor new campaigns, features, bidding strategies to improve our conversion rate
- Identify, prioritize and launch tests to skyrocket on French market
- Improve user experience on our campaigns
- Frame new landing pages templates (UX) and ensure the highest tracking possible on our Landing Pages
- Gather insights about our audiences about how user behavior on our platforms to improve conversion rates
- Competitive intelligence and benchmark of best practices in other industries
- Data analysis: you are owner of the profitability and Key Performances Indicators on your accounts
- Daily/weekly analysis of our campaigns (profitability, recommendations and execution of the action plan) with our dashboards
- Deep-analysis of our campaigns and tests (auctions insights, bidding impacts,...)
- Ad-hoc analysis about main KPIs (turnover, market shares, traffic,…) to find new opportunities
- Project management
- You will work closely with other teams, like Data team, Product team,
- Operations team or the top-management of the company (CEO, CFO, …)
- You will assist the International Paid Acquisition Lead in new projects
Application process
- First call with the Talent Acquisition team
- An interview with Vincent, your future manager
- An excel test
- A 20-minute call with Giacomo, the manager of the paid acquisition team
Otta's take
Xav Kearney
CTO of Otta
Papernest helps customers manage their utility bills and subscriptions via its online platform. It predominantly focuses on streamlining the administration involved in moving house, like changing or cancelling water bills and gym registrations, with an additional service that works like a more conventional price comparison site for utilities like internet and gas. It is providing a much-needed service in what's proven to be an interestingly narrow and non-competitive niche.
The company so far has been partnering with real estate agency referrals to bring new customers on board. So the boom in people changing homes over the last few years is likely to have played strongly in Papernest’s favour. It has leveraged a strategic partnership with open banking firm Tink, using the company’s broader European coverage to springboard into more geographies.
Papernest seems something of a rare find: a solution that neatly resolves a large and material problem, that’s proven hugely popular, and yet that hasn’t inspired a flurry of would-be competitors. With the housing market still relatively hot, and mid-term moves inspired by the growing digital-nomad lifestyle still on the rise, Papernest seem to be in a rosy position. If it gets too rosy though, it may have to watch its back.
Insights
-26% employee growth in 12 months
Company
Funding (1 round)
Oct 2017
$10.9m
SERIES A
Total funding: $10.9m
Company benefits
- Incredible offices in Barcelona, in the heart of 22@ (1500 m2 of furnished terraces, showers, spaces dedicated to catering and rest, Zen garden, games area, etc.) 5 minutes from Poblenou beach! 🏖️
- Remote working possible 1 day per week (including Monday and Friday)
- Unlimited free coffee and tea!
- Self-service snacks and other delicacies
- Choose between Mac and PC, we take care of the rest 💻
- Paperparty every month to decompress 🎉
- Breakfast offered every Thursday 😋💪
- Great professional challenges
- Brilliant colleagues among whom to grow
- Ambitious development prospects / internal mobility
- Career support programs
- An great international atmosphere
- Regular team training
- Regular events and team building
Company values
- Team learning - We believe that the best way to grow as an individual is to learn from others. We therefore want to create an environment where knowledge sharing happens naturally and spontaneously, to the benefit of the team. What we do gives us energy, we enjoy doing it, and our work environment is designed to help that remain a reality
- Ambition - Papernest is the desire to tackle something huge, useful, and complex. Each one of us is driven by the desire to see our vision blossom, and aware of the difference it can make. We know what we’re trying to do is hard, but that if we get it right, the rewards will far outweigh the efforts. We are excited by first the challenge, then the reward, in that order
- Lean - We systematically address challenges with a Lean approach until we find a successful crude solution. Then we dedicate time & resources to make it perfect. It is ok to fail. It is not ok not to dare
- Caring meritocracy - Everyone is supported in his personal growth and rewarded for his achievements and engagement. We are committed to provide papermates with all the information, tools and support they need to grow and we ensure they work in a healthy and trustworthy environment
- Customer value creation - The needs of our user define our approach. We are experts in our field and know how to remain neutral. That's why our users trust us. Our customers trust us because we provide them quality advice through neutral offers considering their needs
Company HQ
Pont-de-Flandre, Paris, France
Articles
Founders
Previously an Associate at McKinsey & Company, alongside teaching case-cracking analysis at HEC Paris.
Benoît Fabre
(Managing Director)Previously co-founded Visit1Museum, before moving on to consult with Advancy.
Salary benchmarks
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