Senior Director of Sales Operations, Hootsuite
CA$170.7-239.1k
Social media management tool
Open for applications
Social media management tool
1001+ employees
Open for applications
CA$170.7-239.1k
1001+ employees
Company mission
Hootsuite's mission is to empower organizations to build trust and deepen relationships through the power of social.
Role
Who you are
- Advanced level of experience in a high-growth and fast-paced SaaS environment; proven global leadership experience, with knowledge of sales operations, planning and strategy development
- Deep expertise on sales automation and CRM systems
- Proven ability to dive into complex concepts, define value propositions and champion the voice of sales
- Influence: Asserts own ideas and persuades others, gaining support and commitment and mobilizing people to take action
- Decision Making: consistently chooses the best course of action (from a number of alternatives) to address business problems and/or opportunities
- Commitment to Results: consistently achieves results, demonstrating high performance, and challenging self and others to deliver results
- Open Communication: clearly conveys thoughts, both written and verbally, listening attentively and asking questions for clarification and understanding
- Negotiation: successfully obtains commitment to a solution or idea, while maintaining integrity and relationships
- Builds inclusive, cohesive teams which apply diversity to achieve common goals. Capably delivers results through others, is good at establishing clear direction, helping others achieve their best work
- Identifies key issues and relationships relevant to achieving a long-range goal or vision; Builds an integrated plan for course of action to accomplish this vision
- Challenges and supports others to create results but also develop new capabilities. Successfully develops the capacity and capability of team and individuals on the team
- Tenacious. You are determined to succeed, and you are motivated by the success of customers, colleagues and the community
- Curious. You are always learning and seeking ways to make things better
- Conscientious. You keep your promises, taking your commitments to others seriously, and you have strong integrity
- Humble. You lead with humility and empathy, respecting and learning from the perspectives of others
What the job involves
- We’re looking for a Senior Director, Sales Operations to lead the sales planning and operational strategy development that supports overall performance and effectiveness of Hootsuite’s sales organization
- As a key member of the GTM Strategy & Insights leadership team you will be responsible for the design and execution of the go-to-market strategy, systems, and tools in order to drive revenue growth. You will report directly to the VP, GTM Strategy & Insights
- Lead a sales operations team responsible for sales forecast, territory management, strategic sales initiatives; foster a culture of collaboration, achievement, and continuous learning
- Drive enterprise revenue modeling in collaboration with sales leadership and support execution of sales forecasts and growth strategies
- Deliver strategic improvements and efficiencies for processes, tools and systems to ensure the sales organization continues to meet and exceed sales goals, while optimizing productivity
- Act as a key strategic partner to sales leaders in anticipating and overcoming issues and/or roadblocks within the sales operations process; provide solution-oriented thinking to drive a seamless end to end customer experience
- Understand and operationalize sales data into strategic business insights and ensure leadership are informed on trends and risks
- Own the sales technology stack, continually evaluate current technology, and work proactively to identify expansion and efficiency opportunities
- Continuously evaluate new sales technology vendors and manage the CRM (typically Salesforce.com) infrastructure
- Consult with sales teams to gather needs, and drive IT, procurement and biztech teams to achieve results. Direct negotiations with vendors as needed to ensure costs are managed and business interests are protected
- Responsible for sales playbooks for bringing new products to market
- Design and execute on sales recognition programs, SPIFFs, sales kickoffs and QBRs
Our take
Hootsuite is a leading social media management platform that’s been around since the early days of this now ballooning online sector. With over 18M customers, and used by over four fifths of the Fortune 1000 - including major players like Ikea, bumble, and JC Perrault - this giant is hugely competitive in the space. It’s a rapidly-changing market, however, and staying ahead is tough.
A push for acquisitions (including Sparkcentral and Heydey) comes as the company is broadening its remit to help customer service teams manage inquiries. This is an interesting step into a growing sector: customer service is going through a period of rapid development with the progress of chatbots and a major increase in the amount of digital communications.
Hootsuite's plans for an IPO didn't survive the tough economic conditions of 2022, and like many other tech companies it engaged in several rounds of layoffs across 2022 and into 2023, with over a third of its workforce made redundant. Following a change in leadership the company hopes to get back on course as the economy begins to recover.
Steph
Company Specialist
Insights
Some candidates hear
back within 2 weeks
-26% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Sep 2014
$60m
SERIES D
Aug 2013
$165m
SERIES B
Total funding: $246.9m
Company benefits
- 100% coverage on mental health-related treatments in North America. Culturally appropriate trauma counselling services
- A company-wide Wellness Week between July 5 to 12 where we can all “unplug” together
- Accidental death and dismemberment (AD&D) Insurance
- Dental Insurance
- Disability Insurance
- Employee Assistance Program
- Gym / Wellness Reimbursement ($55 per month)
- Gym Discount
- Health Insurance
- Life Insurance
- Maternity Leave
- PTO (Vacation / Personal Days) - 20 days. After your two year anniversary, you get an additional two days each year until you reach thirty days (six weeks) at your sixth anniversary
- Paternity Leave
- Sick Time (for individual employee and family members)
- Bereavement Leave
- Business Travel Insurance
- Company Phones
- Fertility Assistance (Coverage for fertility treatments and gender affirmation surgeries)
- Immigration Assistance
- Phone Bill Reimbursement ($50 per month)
- Remote Work
- 401k
- Employee Discount
- Pet Friendly Workplace
- RRSP Matching
- Volunteer Time Off
Company values
- Step Up - Show the world what it looks like to live and work by these guiding principles
- One Team - Make Hootsuite a place where we all feel safe, welcomed, valued, and empowered to do our best work together without compromising who we are
- Customer Obsessed - Focus relentlessly on helping our customers succeed
- Go Fast, Be Agile - Widen our competitive advantage by committing to speed and simplicity over perfection and complexity
- Play to Win - Commit to building an incredible, profitable company for our customers, our employees, and our stakeholders
- Neighbors and Allies - Give back to our communities and be an ally
Company HQ
South Main, Vancouver, BC
Articles
Leadership
Ryan Holmes
(Board Member)Previously founded interactive agency Invoke Media, served on the Board of Directors for Ariztia, and after stepping back fro Hootsuite went on to found pre-seed fund LOI Venture.
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