Email Production Manager, Nextdoor
$90-140k
+ Equity
Private social network for neighbours
Open for applications
Private social network for neighbours
501-1000 employees
Open for applications
$90-140k
+ Equity
501-1000 employees
Company mission
Nextdoor’s mission is to cultivate a kinder world where everyone has a neighbourhood they can rely on.
Role
Who you are
- 2 - 5 years of experience managing high volume email sends in an ESP
- Familiarity with ESPs, Iterable preferred
- HTML and CSS knowledge for email development
- An understanding of design tools (Adobe Photoshop, Canva, and/or Figma)
- Ability to prioritize projects and handle multiple tasks efficiently
- Self-motivated and energetic mindset with the ability to multi-task, work independently, and learn technical information quickly
- Strong written and verbal communication skills
- Meticulous attention to detail and accuracy
- Curiosity and desire to make things better, faster, and stronger
What the job involves
- As an email marketing manager, you will be an integral part of the lifecycle team, responsible for the technical execution of email marketing campaigns in support of company OKRs
- You will help own the day to day production of our high performing email campaigns including design development, coding, QA, audience segmentation, and ultimately deployment of emails that help grow our business
- You will also monitor post deployment performance, sharing and analyzing results, as well as learnings with the broader team
- You will be a core part of the Growth Marketing Team and work closely with paid marketing, product marketing, marketing science, and more
- We are a strategic but lean team and you should be willing to roll up your sleeves
- Manage the email production process from start to finish, including: campaign set up and mapping, HTML coding, audience segmentation, QA, approvals, and deployment
- Ensure email deliverability by maintaining high list hygiene and following best practices
- Segment email lists to target specific audiences with relevant and personalized content
- Execute A/B and multivariate testing that continuously improve performance and drive channel growth
- A/B test different campaign elements (subject lines, calls to action, etc.) to optimize performance
- Track and analyze email campaign performance metrics (open rates, click-through rates, conversion rates) and report on results
- Proactively project manage the weekly calendar’s production schedule, confirm details, communicate timely updates, and collect all necessary approvals from key stakeholders
- Maintain creative asset repository
- Be up to date on email best practices and work to ensure they are being followed
- Follow the competitive marketplace and email trends
- Participate in in-person events, trainings, off-sites, volunteer days, and other team building exercises
- Build in-person relationships with team members and contribute to the KIND culture that Nextdoor values
Our take
Nextdoor is a private social network that aims to encourage social interaction between neighbours and make people aware of crime in their area.
The social network has had huge success in the United States and has expanded internationally, with Nextdoor now present in more than 242,000 neighbourhoods around the world.
The company's main competition comes from local Facebook groups, which have become less and less popular due to their comparative lack of functionality. Nextdoor's laser focus on building for neighborhoods has helped them to build a better product, and their advertising partnership with Oracle, launched in 2022, will help bring more transparency to Nextdoor's sponsorships.
Steph
Company Specialist
Insights
Few candidates hear
back within 2 weeks
8% employee growth in 12 months
Company
Funding (2 rounds)
May 2019
$129.1m
Dec 2017
$78.8m
Total funding: $207.9m
Company benefits
- Monthly wellness stipend
- 12 weeks of parental, family or medical leave
- Global end of year shutdown
- Learning and development stipend
- Work from home opportunities
- Health insurance
Company values
- Earn trust every day
- Invest in community
- Customer obsessed
- Think big
- Experiment and learn quickly
- Act like an owner
Company HQ
SoMa, San Francisco, CA
Articles
Leadership
Prakash Janakiraman
(Advisor & Co-founder)Graduated from the University of California, Berkeley before working in engineering roles at Google and as the co-founder of Fanbase.com
David Weisen
(Engineer & Co-founder)Worked as a software engineer at Google, Fanbase.com and Open Harbour after graduating from Stanford with a degree in Computer Science
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