Senior Designer, The Economist
2-5 days a week in office
International weekly newspaper
Be an early applicant
International weekly newspaper
1001+ employees
Be an early applicant
2-5 days a week in office
1001+ employees
Company mission
To take part in a severe contest between intelligence, which presses forward, and an unworthy, timid ignorance obstructing our progress.
Role
Who you are
- A graphic design degree or equivalent qualification
- 7+ years of proven experience in graphic design, marketing advertising or equivalent fields
- Great instincts for visual communication and storytelling
- Excellent knowledge of Adobe Creative Suite, Illustrator, InDesign, Photoshop, After Effects and a working knowledge of Figma. HTML knowledge, Illustration and Animation skills are a bonus
- Working knowledge of creating presentations in Google Slides
- Proficient with Google Workspace, PowerPoint, Excel and Word
- An interest in, and understanding of current trends in design, tech and AI generative design
- Good eye for typography, photography and layout
- A keen attention to detail and familiarity with design systems
- Good stakeholder management skills and relationship building
- Effective as a team member or to work autonomously in a fast-paced entrepreneurial environment
- Ability to manage and prioritise multiple projects simultaneously and meet tight deadlines in a fast-paced, high-volume media environment
- Excellent communication skills (including fluent written and spoken English)
- Curiosity, intelligence, enthusiasm and desire to continue learning
What the job involves
- We are currently seeking a talented and experienced Senior Designer who will play a key role in creating designs primarily for Economist Impact Events
- This role will also include supporting the Economist’s other business units (The Economist, Economist Intelligence Unit and Economist Education)
- The position sits within the wider Marketing Brand Design team
- Working in a fast-paced environment, the Senior Designer will collaborate with copywriters, marketers, product and editorial teams to ensure brand creatives meet and exceed marketing design expectations
- Always ensuring all creative aligns with the brand identity across all marketing communications
- The Senior Designer will work closely with the Creative Director, Art Director and the Head of Events Design to uphold the highest standards of design for marketing deliverables
- Projects will span digital and print adverts, social posts, live event design, websites, emails and presentations for campaigns, branding and alongside reactive everyday requests
- The candidate will be methodical and hugely passionate about what they do, excited to create compelling visuals that advocate brand content and engage audiences at events and through marketing communications
- Primarily working with Economist Impact Events and supporting The Economist’s other business areas such as The Economist, Economist Intelligence Unit and Economist Education
- Create a range of visually compelling marketing assets including digital and print ads, social posts, event promotions, advertorials, websites, email templates, animations, presentations and brand manifestations in physical spaces
- Ensure that the marketing collateral we produce to communicate with a range of audiences throughout the marketing funnel (cold prospects, registered users, new subscribers and renewing subscribers) is compelling, on-brand and achieves our business goals
- Collaborate with copywriters to conceptualise, develop and design bespoke visuals based on creative briefs for campaigns
- Bring innovative ideas to team meetings and creative brainstorms, and help stakeholders identify and articulate creative needs
- Ability to quickly grasp, filter and communicate ideas clearly in designs
- Present your design rationale with confidence to your peers and stakeholders
- Recognise and be attentive to regional nuances and appropriately adapt designs of marketing communications
- Create large-scale print designs, ensuring they meet specifications and demonstrate a thorough understanding of the printing process
- Lead projects, collaborating with stakeholders to identify and articulate creative requirements
- Effectively managing multiple projects simultaneously in a fast-paced environment
Salary benchmarks
Our take
Founded in 1843, the Economist is one of the best-known and well-read current affairs publications in the world, able to boast an ever-growing international circulation of around 1.5m readers. With sections ranging from US business news to the best new books & art, The Economist is a key figure within the huge journalism market.
Given its big market share, the key question for The Economist will be where it goes from here. Likely, the plan will be to carry on with business as usual. Critically, unlike many of its competitors, during the coronavirus pandemic The Economist has seen little decline in business, even as sales of paper-newspapers have declined globally. In particular, this is because the Economist has been operating a hybrid system of online and paper news for many years now, and so its core business has had relatively little to adapt to during the pandemic.
So, the key thing for The Economist will be ensuring that it keeps producing high-quality journalism into the future. In an age where the news is constantly plagued by distrust and misinformation, The Economist has a golden opportunity to set itself apart as a quality institution going forward.
Kirsty
Company Specialist
Insights
Company
Company benefits
- Team +/ individual performance bonuses
- Extended life assurance
- Training and development programmes
- Funding available for further education
- Work from home opportunities
- Health insurance
Company values
- Independence
- Integrity
- Excellence
- Inclusivity
- Openness
Company HQ
London, UK
Articles
Leadership
Lara Salameh Boro
(CEO (Not Founder))Lara has prevoiusly been CEO at Top Right Group and Informa. They are also a Non Executive Director at RWS HOLDINGS PLC.
People progressing
Joined as Digital Marketing Specialist in 2016, promoted three times since to Head of Owned Audience.
Diversity, Equity & Inclusion at The Economist
- Commitment to equal opportunities and inclusion
- Applications from all backgrounds encouraged
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