Senior Account Based Marketing Manager, Chainguard
Pacific
$150-180k
+ Equity/stock options
More information about location
Software supply chain security company
Job no longer available
Software supply chain security company
21-100 employees
Job no longer available
$150-180k
+ Equity/stock options
More information about location
21-100 employees
Company mission
To make the software supply chain secure by default.
Role
Who you are
- What will make you successful is having a strong background in demand generation, account based marketing, and a proven track record of effectively partnering with sales teams to translate business priorities into high impact ABM strategies and tactics
- The ideal candidate will have a deep understanding of the SaaS security space, proven track record in B2B marketing, and the ability to manage multiple projects simultaneously in a fast-paced environment
- 8-10 years in B2B marketing with 7+ years in account based marketing and demand generation
- Experience marketing SaaS and cloud security solutions to Enterprise organizations, with a strong understanding of industry trends, market dynamics, and technology landscape
- Track record of building and launching successful ABM strategies and programs, utilizing best in class operating models, frameworks, and processes to build scalable and repeatable plays
- Knowledge and proficiency with ABM platforms, marketing automation, CRM systems, and reporting tools including: 6sense, SFDC, Hubspot, Tableau, and Mutiny
- Strong analytical skills and ability to leverage dark funnel insights, intent data, and account intelligence to inform decision-making, planning, and optimization
- Demonstrated ability to effectively partner and collaborate with sales stakeholders and cross-functional teams
- Adept at prioritizing and balancing multiple projects simultaneously, both independently and as part of a team
- Bachelor's degree in marketing, communications, or a related field
- Ability to travel up to 15-20%
- Location Preference: CA or AZ
What the job involves
- As an experienced member of the Account Based Marketing Team, you will be managing a portfolio of high-visibility account based marketing (ABM) programs and initiatives that support the company’s pipeline and revenue goals across all stages of the customer lifecycle
- You will be responsible for aligning yourself with the sales organization and collaborating with cross-functional teams in the go-to-market organization to effectively target and engage high value contacts and accounts in the Enterprise segment
- Define and articulate the overarching ABM strategy for your territory, in alignment with sales priorities, business objectives, and revenue targets
- Develop scalable ABM campaigns and plays that drive pipeline creation and support deal acceleration, based on industry trends and best practices
- Build and execute multi-touch campaigns using a mix of channels and tactics including digital, content, events, and direct mail to reach and engage high value contacts within clusters of target accounts with similar characteristics
- Oversee the customization of messaging and content aligned to the needs and pain points of specific accounts, clusters of accounts, industries, and personas
- Work closely with sales to align marketing efforts with the sales cycle, provide enablement resources, and ensure seamless handoff of engaged contacts and leads
- Utilize data-driven insights to develop and optimize campaign strategies, and report out on program performance and ROI
Otta's take
Sam Franklin
CEO of Otta
Developers rely on open source code and apps in their day to day work, but when the provenance of the code is unknown this creates potential weaknesses that cybercriminals can exploit. Chainguard exists to build security into the coding supply chain by making it possible for companies to enforce security policies based on auditable signatures baked into the code, and by providing a security-first set of container images with no known vulnerabilities for cloud app developers.
In the wake of huge cyber attacks like the Log4j vulnerability and Solarwinds breach, software supply chain security has been an area of major focus for startups hoping to solve problems in this sector. However, most of these focus on scanning and detection of threats. Chainguard's approach comes from the other end of the process, focusing on building security into the software itself.
Built by former Google engineers, Chainguard is aware of the existing workload (and oversized toolkit) of software developers and so is designed to be easily installed and to integrate with existing automation systems like Terraform.
Chainguard completed a Series A funding round led by Sequoia Capital in mid-2022. It is using this funding to develop its product and hire additional talent. It is also investing in open-source projects aligned with its mission and establishing a free education program to teach developers about supply chain security.
Insights
Some candidates hear
back within 2 weeks
55% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Nov 2023
$61m
SERIES B
Jun 2022
$50m
SERIES A
Total funding: $116m
Company benefits
- Equity/stock options
- Unlimited PTO
- Remote work with flexible coworking and team meetup opportunities
- Home office and internet stipend
- 100% health/dental/vision insurance coverage for you and your family
Company values
- Fun. Everything goes easier when we’re having fun! We do serious work, but we try not to take ourselves too seriously
- We have a Bias for Action. We’re a startup and we need to move fast. Speed is our friend!
- We are Customer Obsessed. We intently listen to their needs and value their feedback
- Open Source Excellence is key. OSS is a component of every software supply chain, and OSS is required to improve supply chain security
- Trust and Reputation. This one has two parts! We’re a security company, and our reputation is critical. Also, we hire great team members and trust them to do their work. We’re transparent with data, news, and decisions, to empower our team members to make the correct decisions
Company HQ
Everest, Kirkland, WA
Founders
Dan Lorenc
(Co-founder & CEO)Before co-founding Chainguard was a Software Engineer at Google, Disqus and Microsoft.
Kim Lewandowski
(Co-founder & Head of Product)Prior to co-founding Chainguard was a Product Manager with Google. Before that was the Head of Product & Engineering at Brit + Co and the founder of Spotwag.
Matthew Moore
(Co-founder & CTO)Was a Software Engineer at VMware, Google and Microsoft.
Ville Aikas
(Co-founder)Was a Senior Staff Engineer at VMware and a Software Engineer for Google and the University of Washingtom. Was previously Owner at VA Systems.
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