Digital Marketing Manager, Raisin
Open banking for deposits and savings
Be an early applicant
Open banking for deposits and savings
501-1000 employees
Be an early applicant
501-1000 employees
Company mission
To break down barriers and facilitate a transparent single market for savings and investment products.
Role
Who you are
- This role is ideal for a professional with a solid foundation in digital marketing, strong analytical skills, and experience with advertising platforms
- Bachelor’s degree in Marketing, Business, Economics, Statistics, or a related analytical field
- 1-3 years of professional experience in digital marketing
- Proficiency with advertising platforms such as Google Ads, Microsoft Ads, and affiliate marketing platforms
- Excellent communication skills, both written and verbal
- A proactive approach to learning, professional growth, and teamwork
- Strong problem-solving skills and meticulous attention to detail
What the job involves
- We are seeking a Digital Marketing Manager to support the execution and analysis of our digital marketing campaigns
- Execute, manage, and oversee digital marketing campaigns across various channels which could include affiliate marketing, programmatic & display, ctv, podcasting and other upper funnel media testing channels
- Support US search engine marketing campaigns and drive growth through testing (copy, creative, landing pages, and the like)
- Analyze marketing metrics to understand the relationship between marketing activities and financial outcomes, aiming to enhance profitability
- Utilize advertising platforms such as Google Ads, Microsoft Ads, and affiliate marketing platforms to optimize campaign performance
- Track, compile, and report on campaign metrics using relevant tools and platforms
- Conduct keyword research and competitive analysis to enhance campaign strategies
- Assist with budget management and reporting to ensure financial guidelines are met and ROI is maximized
- Engage in A/B testing, analyze results, and suggest improvements to increase campaign effectiveness
- Collaborate with the creative team to ensure timely and effective delivery of marketing materials
- Stay updated on current digital marketing trends and apply this knowledge to refine campaign strategies
- Monitor and manage affiliate marketing partnerships to ensure the success and profitability of campaigns
- Work with marketing analytics to prepare detailed performance reports, emphasizing key analytics and actionable insights
Our take
Raisin is transforming open banking in the deposits and investments sector, leveraging its infrastructure to benefit bankers and savers in the global $50+ trillion deposit market. The company operates several B2C platforms, including Raisin, WeltSparen, Savedo, and ZINSPILOT in Europe and the UK, and SaveBetter in the US.
Raisin collaborates with around 400 banks globally, serving over 550,000 direct consumers. Backed by PayPal, Deutsche Bank, and Goldman Sachs, Raisin plans to expand further. Recently, Raisin launched its deposits platform in Poland, connecting Polish savers with European banks via its cross-border savings technology. This platform simplifies access to diverse deposit products across Europe, enhancing safety and convenience.
In late 2023, Raisin announced it had reached €50 billion in assets under administration, with significant growth in markets like Germany, the UK, the Netherlands, and the USA, and over €1 billion in net inflows each quarter in 2023.
Freddie
Company Specialist
Insights
Some candidates hear
back within 2 weeks
12% employee growth in 12 months
Company
Funding (last 2 of 11 rounds)
Mar 2023
$66.1m
LATE VC
Jan 2022
$33.1m
CONVERTIBLE
Total funding: $303.2m
Company benefits
- Visa & Relocation Support
- 1,700 EUR Training Budget
- Free Choice of Hardware
- Beginner German Classes
- Food & Drinks
- Flexible working hours, home office and 28 vacation days
- Subsidised Urban Sports Club Membership
- Company Pension Scheme
- Team Events
Company values
- Assume responsibility for results - We focus on delivery to achieve our objectives. We take pride in personal ownership and accountability for our work. We reliably deliver results along set targets
- Act entrepreneurially - We centre simplicity and identify opportunities for growth. We treat our company’s resources as if they were our own
- Step up, challenge and commit - We act courageously, respectfully challenging decisions, asking for and giving constructive feedback. Once a decision is determined, we commit to it
- Inspire your team and beyond - We put a positive attitude, great team spirit and integrity at the core of every interaction. We foster diversity and respect different opinions. We embrace challenges and have a desire to constantly grow and improve our own capabilities as well as these of our colleagues
- Focus on your customers - We build value for our customers. Earning and keeping their trust is key to our success
Company HQ
Wrangelkiez, Berlin, BE
Articles
Leadership
Tamas Giorgadse
(CEO)Previously served as a Partner at McKinsey, and is a Non-Executive Board Member of the Bank of Georgia.
Dr Frank Freund
(CFO)Previously worked as a Senior Consultant at McKinsey.
Michael Stephan
(COO)Previously worked as a Consultant at McKinsey.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 25 more jobs at Raisin