Crux's tools accelerate the value realization between external and internal data, which has understandably proven popular among businesses of all kinds. By using the platform, businesses can get quality data when and where they need it, reduce management times for external data, and hence free up their teams to focus on higher-value tasks.

Although Crux Informatics faces strong competition in the data integration market, it has displayed steady growth and cemented itself in the space by a series of partnerships with the likes of Amazon Web Services. The significant funding raised by the company will help it to scale up operations, towards meeting a new wave of demand for its platform in the increasingly data-first business world.