Performance Marketing Manager, FARFETCH
Affiliates
1-3 days a week in office (Old Street, London)
Luxury fashion platform
Be an early applicant
Luxury fashion platform
1001+ employees
Be an early applicant
1-3 days a week in office (Old Street, London)
1001+ employees
Company mission
To be the global technology for the luxury fashion industry, connecting creators, curators and consumers.
Role
Who you are
- Highly analytical with keen attention detail and ability to analyse and draw insights from large data sets
- Thinks innovatively, creatively and experience of anticipating business area challenges and proposing solutions on a short and long term basis
- Exceptional problem solver and ability to clearly articulate complex challenges and solutions
- Thorough and precise in conducting work and committed to meeting high quality standards at all times
- Proactive, flexible and a collaborator
- Acts with energy and drive to deliver specified tasks
- Has excellent verbal and written communication skills
- Ability to work to deadlines in a fast-paced environment
- Ability to live the Farfetch values every day; Think Global, Be Human, Be Revolutionary, Amaze Customers, Be Brilliant, Todos Juntos
- A dedicated team player, flexible and approachable attitude
- Curious and has a desire to learn
- Experience of leading and supervising team members (preferred)
What the job involves
- We’re a diverse team of Marketing professionals, spanning artistic and scientific expertise. We’re driven to amaze our global community of customers through our data-driven approach, revolutionary spirit, test and learn culture and collaborative style. All for the love of fashion
- We are looking for an Affiliate Manager with a proven track record to manage our global affiliate marketing channel. This is a fantastic opportunity to join a fast-growing and diverse digital team and at a stage where you can really make a difference
- As a manager within the affiliate team, you will play a key role in driving performance in line with investment goals as well as supporting and developing long-term initiatives to ensure continued sustainable growth
- You will work closely with Marketing, Data Science, Analytics and BI to develop strategies and process ensuring complete business alignment
- You will report directly to the Head of Growth, and lead a team to deliver business and channel goals as well as representing our global brand and values
- Works with Head of and contributes to strategy development for the Affiliate channel aligned to overall business goals and translates the strategy (team & department) into operational and tactical plans
- Contributes to budget definition and manages and controls associated costs and resources for the business area
- Defines KPIs aligned with business area strategy and analyses to identify potential efficiency improvements and determines solutions for at-risk areas
- Manages ongoing operations of the area and establishes plans and allocates work to the team
- Develops relationships with key affiliate partners to align strategic goals and identify areas of opportunity
- Inspires, motivates, builds, leads and directs the team acting as a role model at all times
- Provides feedback for the performance review process and owns all related process (salary review, development and training, career planning and hiring)
- Delivers training and reviews outputs of senior team members Stays ahead of advancements across the Farfetch business to leverage new capabilities
- Communicates with other departments and teams to exchange critical information and to identify areas of synergy to drive contribution to the overall Farfetch strategy
- Keeps abreast of industry and internal developments and translates this knowledge into Performance Marketing project
Salary benchmarks
Our take
Farfetch differentiates from other fashion retailers by focusing on the higher-priced luxury goods market which was slow to embrace digital shopping. As an early mover in this space and one of the first to establish a marketplace for the luxury brands sector, Farfetch has garnered a strong reputation and customer base to match. Its online marketplace currently reaches customers in 190 countries with 1400 major brands and it maintains a physical presence in its acquisition of Violet Grey in Melrose Place, Los Angeles.
As the global economy enters a tricky period, Farfetch may find it has to adjust, with lower non-essential spending meaning that inventory in the fashion sector is piling up. This will require a sales-led approach, something that comes more easily to retailers at the lower end of the market. However all signs point to Farfetch being ready to take on the market with a leadership shakeup and strong promotional strategy.
Kirsty
Company Specialist
Insights
Few candidates hear
back within 2 weeks
-3% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Jun 2017
$397m
LATE VC
May 2016
$110m
SERIES F
Total funding: $702.4m
Company benefits
- FARFETCH Equity plan and annual discretionary bonus
- Flexible benefits - Private Medical Insurance, Dental Insurance, Gym Memberships, Pension scheme and more
- Critical Illness Insurance and Life Assurance
- Access to Unmind: an independent and completely confidential digital mental health platform
- Flexible working environment and more!
Company values
- Be Brilliant: Be unrivalled in everything you do, with passion and ambition. Ambiguity and complexity never stop you from going the extra mile
- Be Human: Be respectful and kind to yourself and the people around you. Trust each other’s intent, resolve problems with empathy, and welcome mistakes as learning opportunities
- Todos Juntos: Act for the greater good of all teams, even when it’s beyond your area of expertise. Foster positive actions in those around you, and celebrate our shared achievements
- Think Global: Belong to a global community, working collectively as a united force. Welcome and respect everyone, creating an inclusive environment for all
- Be Revolutionary: Disrupt the status quo and embrace innovation with a curious mindset. Make courageous decisions, searching for new ways to shape the future
- Amaze Customers: Love and understand your customers, keeping them front of mind. Exceed their expectations by delivering unforgettable experiences
Articles
Leadership
José Neves
(Chairman & CEO)Previously founded PLATFORME, an ethical fashion company, and José Neves Foundation, a philanthropic fundraising service. Also held a role as a Non Executive Director at the British Fashion Council.
Diversity, Equity & Inclusion at FARFETCH
- We're committed to setting ourselves targets to achieve diverse representation at every level of the organization
- We're committed to enabling a zero-tolerance culture against discrimination in all its forms and promoting a consciously inclusive culture, holding all accountable to our inclusive values
- We're committed to rewarding everyone fairly, regardless of their race, gender identity, sexual orientation, disability or any other part of their identity or background
- We're committed to investing in our recruitment and career development strategies to ensure everyone can thrive and succeed with us, by addressing any barriers or biases they may face and widening our talent sources
- We're committed to ensuring the marketplace and platform includes, and is accessible to, a representative spectrum of social identities and needs
- We're committed to giving dedicated space for expression, additional commercial support, and above benchmark visibility to designers and businesses from under-represented communities
Share this job
View 8 more jobs at FARFETCH