Mid-Level Marketing Data Analyst, Petlab
Food and supplements for pets
Job no longer available
Food and supplements for pets
101-200 employees
Job no longer available
101-200 employees
Company mission
To maximise the health and well-being of every pet.
Role
Who you are
- 3+ years of experience in data analysis or a similar role
- Experience in a B2C business
- Strong experience in SQL (there will be a SQL tet) and experience with programming languages like Python or R
- Experience in at least one data visualisation platform (We use Power BI)
- Strong understanding of the data held within social media platform APIs and how that could be used to drive a business forward
- Understanding of statistical analysis, data mining, and predictive modeling techniques
- Excellent problem-solving skills and ability to communicate complex data in a clear and concise manner
What the job involves
- Reporting to the Marketing Data Product Owner and the Head of Data you’ll join a growing team of highly talented analysts in which you will be responsible for driving all aspects of PetLab’s Marketing Analytics
- You’ll embed yourself into the marketing/growth/media-buying teams to collaborate and drive optimisations
- Develop tactics and metrics to assess the effectiveness of existing marketing, advertising and communications programs
- Convert complex data findings into understandable outputs using a variety of different methods
- Monitor and forecast marketing performance trends highlighting opportunities for new initiatives and promotions
- Support the development and implementation of a measurement plan for our marketing activities, working towards a robust and complete view of our return on marketing spend
- Work with the Growth, Marketing, and Engineering teams to define data products required to generate and communicate insight
Salary benchmarks
Otta's take
Xav Kearney
CTO of Otta
Petlab Co is a direct-to-consumer pet supplement company. Founded by serial entrepreneur brothers, Christopher and Andrew Masanto, it has become one of the fastest-growing pet company in the USA.
Petlab Co’s focus on environmentally friendly pet food and probiotic supplements had a built-in market already, and that community has grown exponentially through digital marketing prowess.
The company has expanded its global presence by launching in Canada & Europe, with support from HSBC UK. Petlab Co are now focused on growing their team and targeting new audiences.
Insights
Some candidates hear
back within 2 weeks
18% employee growth in 12 months
Company
Company benefits
- Home Office Stipend
- Pet Friendly Office
- Collaborative Working Space
- Flexible working hours
- Company Equipment - You choose between a mac or a PC!
- Audible subscriptions - We love to promote and encourage personal & professional development so we couldn't be happier to pay for audio-books subscriptions of your choice on Amazon
- Employee Assistance Programme - We make sure our team is covered for a range of different circumstances personally and professionally, and have an employee assistance program that provides a complete support network of expert advice for the ultimate work/home life balance
- Pension Scheme - contributions towards your pension scheme!
- Cycle to work Scheme - Who doesn't love a brisk cycle into work! We have secure bike storage with a service lift and entrance dedicated to our wonderful cyclists
Company values
- Improve the lives of pets
- A commitment to quality
- Build loving communities
Company HQ
London, UK
Articles
Founders
Christopher Masanto
(CEO)Currently Investor at Oura, Spiritual Gangster and Seed Health.
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