Senior CRM Specialist, TicketSwap
Marketplace to buy & sell tickets
Be an early applicant
Marketplace to buy & sell tickets
101-200 employees
Be an early applicant
101-200 employees
Company mission
To make sure that as many fans as possible get to go to their favourite shows, festivals and sporting events - and to do so at a fair price.
Role
Who you are
- 5+ years experience in CRM marketing
- You’ve run a CRM system end-to-end in the past – from strategy & ideation, through implementation, measurement and optimisation
- Are based in The Netherlands and you are an EU resident, or have an existing visa to work here. A relocation package is not provided
- You understand the importance of and how to develop and implement an efficient and effective localisation strategy
- Deep knowledge of CRM customer lifecycle & Marketing Automation
- Have a detailed working-level experience with a CRM platform (Braze is a plus)
- Thorough experience with marketing and product analytics tools such as GA4 and Amplitude
- Experience with global Web & App campaigns, including implementing tracking and reporting methodology, and understand how different attribution models work
- Have some SQL + Business Intelligence (Looker, Tableau etc.) skills
- Expert knowledge of A/B testing
- Experience working at a marketplace is a plus
- HTML & CSS proficiency is a plus
What the job involves
- Plan, execute, manage and analyse global, Web+App communication plans across email, push, in-app, etc
- Audit, clean, identify opportunities and scale our global personalised communications and CRM tech stack
- Build and document high-efficiency processes to maximise output
- Collaborate with other teams across marketing, design, product, commercial, and the wider business to execute coordinated strategic campaigns and marketing automation flows for different markets, verticals and partners
- Keep in close touch and communicate clearly with the Head of Performance Marketing about your plans, the status of projects, and the challenges you face
- Execute on the vision for how far we can go with CRM and refine the roadmap
- Map out the CRM master plan with all required journeys and messages
Our take
Obtaining tickets for in-demand events can be extremely difficult, as can selling on unusable tickets. TicketSwap solves this problem by providing a platform where users can buy and sell pre-sold tickets, without the usually associated risk and high prices.
With fraud detection built in, TicketSwap’s platform allows for greater security against bad sellers. It also maintains a fixed price cap of 120% of the original price to protect against exploitative profiteering. These features, alongside the ease of use of the marketplace, have proved wildly popular, and the platform now serves millions of users around the world.
The company has expanded rather a lot since its inception, sweeping across European markets as well as entering Latin America and the UK. It has cemented a series of lucrative deals with festivals, venues, and promoters, which is testament to the company’s growing ubiquity, and continues to roll out new features such as in-app ticket storage and "FairShare", that divides any profit on a sold ticket fairly between the seller of the ticket and the event organizer.
Freddie
Company Specialist
Insights
Some candidates hear
back within 2 weeks
106% employee growth in 12 months
Company
Funding (1 round)
Jun 2021
$9.1m
LATE VC
Total funding: $9.1m
Company benefits
- Pension plan fully paid by TicketSwap
- An electrical sit-stand desk
- Diverse team with 30+ nationalities
- Healthy lunch & snacks every day
- 25 paid holidays a year
- Friday drinks with colleagues
Company values
- Fan Fanatical: The fan's experience comes first
- Embrace Change: Evolution is getting better through changes
- Own It: With great power comes great responsibility
- Create Impact: Smart in applying efforts and resources
- Get It Done: Keep it simple
Company HQ
De Wallen, Amsterdam, NH
Articles
Leadership
Hans Ober
(CEO)Has a Master's in International Management from the University of Amsterdam, and has served as TicketSwap's CEO since its founding.
Ruud Kamphuis
(Engineering Fellow)Has a Bachelor of Commerce from Saxion Hogescholen and co-founded TicketSwap in 2012, initially as CTO.
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