Product Manager, Roku

$133-161k

+ Equity

Mid and Senior level
Chicago
Roku

Convenient and affordable TV streaming players

Job no longer available

Roku

Convenient and affordable TV streaming players

1001+ employees

B2CEntertainmentVideoMedia

Job no longer available

$133-161k

+ Equity

Mid and Senior level
Chicago

1001+ employees

B2CEntertainmentVideoMedia

Company mission

To provide its users with a more convenient and cost effective way of watching the programs they love.

Role

Who you are

  • The ideal candidate will have experience in core product management, with a track record of shipping software products
  • They should also have experience with qualitative and quantitative methods to understand consumer behavior and experience running large-scale A/B experiments to iterate over products and features
  • 3+ years of core product management experience, with a track record of shipping software products
  • Experience with qualitative and quantitative experimentation methods
  • Experience working closely with engineering teams as the product owner in an agile environment (prioritization, daily stand-ups, epics, and stories are all second nature)
  • Comfort building a lean business in an evolving and dynamic environment
  • Have a strong bias for action, and balance strategy and execution effectively to drive results
  • Strong ad experience is important as you'll be working to launch features from sign-up to ad optimization to payments
  • Experience in self-service products, we are empowered to run a lean automated business
  • Experience in oRTB and auction dynamics preferred

What the job involves

  • At Roku, our Ads Manager product team is building the interface and services to help democratize connected TV advertising for businesses of all sizes
  • The product team works cross-functionality to understand user needs and market opportunities, collaborates on a thoughtful go-to-market plan to drive the success of the latest features, analyzes data, and works hand-in-hand across multiple engineering and UX teams
  • The product team's largest contribution is to provide the "what and why" strategy for feature development and ensure the success of the business line
  • The Product Manager role for the Roku Ads Manager platform is a highly strategic and data-driven role that requires a strong end-to-end understanding of an ad stack, the ebbs and flows of the advertising industry, a strong product sense, and a bias for action
  • They'll identify new market opportunities, define the "what and why" statements for product features, prioritize the backlog, and drive cross-functional success between UX, engineering, marketing, sales, finance, and many more
  • This is an opportunity for true entrepreneurs-at-heart to grow a business from the ground up
  • Define, design, and deliver new features for the Roku Ads Manager platform
  • Gather and analyze user feedback and data to ensure that the platform is meeting the needs of our users
  • Work with a cross-functional team to bring new features to market
  • Collaborate with other Product Managers and teams to ensure that the platform is integrated with other strategic products and services
  • Track program risks, help drive mitigations, and represent status to the broader leadership team
  • Deliver thoughtful and well-designed products at a timely pace
  • Know the customer and relentlessly advocate in their best interest
  • Be tenacious. Do whatever it takes to keep your team moving, perfection is the enemy of progress

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Insights

Top investors

-6% employee growth in 12 months

Company

Company benefits

  • Medical, wellness and financial benefits
  • Unlimited paid time off policy
  • Work from home opportunities
  • Free snacks and access to the company fitness center

Funding (last 2 of 9 rounds)

Jan 2016

$45.5m

LATE VC

Nov 2015

$45.5m

SERIES H

Total funding: $247.8m

Our take

According to Nielsen data, the average streamer spends over seven minutes searching for something to watch. Streaming services use customers' viewing history to make suggestions, but these are limited to programs licensed for that particular service.

Roku provides an integrated streaming service that offers TV channels, movies and third-party streaming services, resulting in an all-in-one streaming platform. The service can be accessed through a variety of customized subscription packages and fees.

Roku stands out in the streaming industry by bringing many competitors together in one package. The startup provides further innovative services such as a weekly TV series named 'Roku Recommends' which uses first-party data to recommend essential viewing to users. Alongside funding filmmakers through its "Change Makers Program", Roku also acquired its own original library of shows through its acquisition of now-defunct Quibi's library in 2021. After successful collaborations with TCL and Hisense, the first in-house "Roku Television" was released in 2023, further exemplifying the streaming company's wider ambitions in the media sector.

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Kirsty

Company Specialist at Welcome to the Jungle