Marketing Specialist, Zen Educate & Zen Locum
CA$55-65k
Plus ownership in the company
2 days a week in office
Education and healthcare recruitment platform
Be an early applicant
Education and healthcare recruitment platform
201-500 employees
Be an early applicant
CA$55-65k
Plus ownership in the company
2 days a week in office
201-500 employees
Company mission
To make a positive impact and bring about meaningful change within the education recruitment sector.
Role
Who you are
- Experience: 2-5 years
- You’re experienced with social media, content creation, and developing marketing campaigns that resonate with different audiences
- You’re able to think strategically while using data to back up decisions. You adjust based on what’s working and what isn’t
- You’re comfortable doing the work yourself, from writing posts to analyzing performance data
- You enjoy working across teams and ensuring that everyone is aligned with the marketing
- Strategy
- You’re keen to find ways to engage teachers and schools and continuously improve the effectiveness of your marketing efforts
What the job involves
- Drive marketing efforts aimed at attracting teacher talent to Zen Educate. Create campaigns that highlight the benefits of joining our platform and ensure we're reaching potential candidates through the right channels
- Take ownership of our social media channels—create, post, and manage content across platforms like Twitter, LinkedIn, and Instagram. Focus on both attracting teachers and engaging schools by building our online presence
- Develop engaging content (blog posts, newsletters, case studies) that speaks to both teachers looking for flexible work and schools looking for top talent. Ensure consistency in our messaging and brand voice
- Create and implement marketing strategies targeted at schools, showcasing Zen Educate as the solution for their staffing needs. Focus on content that builds trust and demonstrates value
- Monitor the performance of your campaigns using Google Analytics, social media insights, and other tools. Adjust strategies based on data to continuously improve results
- Work closely with our recruitment, sales, and product teams to align marketing efforts with the broader company goals, ensuring we are effectively reaching and engaging both teachers and schools
- Help organize and support teacher engagement events or school partnerships in the future as part of our broader marketing strategy
Our take
With UK schools under immense financial pressure, Zen Educate is providing a smarter approach to education staffing. Recruitment in schools often relies on inefficient and expensive practices. Zen Educate is focused on tackling the pain points in the industry and providing a way to ensure schools get the best teachers possible.
It provides an online platform as an alternative to recruitment agencies, which is the only online platform accredited by the UK's Department of Education, helping schools fill staffing needs quickly and cost-effectively. Schools using the platform have reportedly saved 20-30% on supply cover costs. Zen Educate aims to save the education system £14 million per year by 2024 with its smarter approach.
Zen also operates Zen Locum, a service aimed at solving similar problems for pharmacies and opticians. Offering higher rates and greater flexibility than bigger locum health services such as Tesco Pharmacy, it has already seen high uptake with over 500 new joiners a month.
Freddie
Company Specialist
Insights
Some candidates hear
back within 2 weeks
40% female employees
62% employee growth in 12 months
Company
Employee endorsements
Nice people
"I'd always wanted to be a part of a business where the culture was taken as seriously as the work. With all of our teams, as we've grown, we've had..."
Funding (last 2 of 6 rounds)
May 2024
$37m
SERIES B
Oct 2022
$25.7m
SERIES A
Total funding: $85.1m
Company benefits
- Macbook and tech equipment provided 👩💻
- Regular "lunch 'n' learns" every month on a range of topics
- Investment in your professional development📈
- Regular socials🥳
- Ownership in the company🚀
- Pension scheme
Company values
- Commit to the mission- We commit to our mission, our customers, and our teams. We work hard because we care more
- Choose greatness over comfort- Greatness and comfort rarely coexist. We seek greatness. We understand success takes grit & determination so we seek colleagues that possess it
- Act like an owner- We all take responsibility for driving the company forward and making it a success. If we see something that could be better, we fix it. We offer stock options to all employees
- Help each other be better- Every person at Zen is someone we can respect and learn from
- A culture of trust- We hire people who are great at their jobs and we let them get on with it while being there to lend a hand when needed
- Challenge the status quo- We take action when we can see opportunities for improvement. We are in it to make our customers' lives better and to fix a broken system
- Embrace learning over perfection- We make decisions quickly and we don't hesitate. We may disagree with a decision, but we support the team and the mission by committing to it. We embrace making unknowable mistakes and learning from them
Company HQ
Lambeth, London, UK
Articles
Leadership
Slava Kremerman
(CEO)Previously a member of the Leadership Team at Nutmeg a FS startup, they also worked at Barclays and Aon.
Oren Cohen
(CCO)Ran the UK office of Optimizely, a Silicon Valley tech company. Prior to this, they worked at G-STAT and Intel.
Salary benchmarks
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Diversity, Equity & Inclusion at Zen Educate & Zen Locum
- At Zen, we strive to build a culture of equity and inclusion, where everyone is respected, valued and appreciated for their unique traits, experiences and perspectives. We are committed to creating a safe, inclusive and equitable environment where our team can thrive, regardless of age, ethnicity, race, gender identity, sexual orientation, socio-economic status, disability, religion or beliefs. We value our differences and believe that practices of Diversity, Equity and Inclusion help us create a fairer, more compassionate environment for all
- We welcome applicants with diverse backgrounds and different experiences and perspectives — just like the staff who teach through Zen and the children at the schools we work with. We believe in hiring the best people from the widest pool and creating an inclusive culture where people’s voices are heard and all our team can look forward to coming to work
- We are committed to building a team that reflects the diversity of our community and promoting an equitable and inclusive environment for all. We seek out diverse opinions, beliefs, and experiences because they collectively make us stronger; we’ve had former teachers, pilots, fundraisers, engineers, lawyers, marketers, social media experts and more join our team
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