Motion Design Lead, Flo

Salary not provided

Plus Company equity grants through Flo’s Employee Share Option Plan (ESOP)

Adobe Creative Suite
Figma
After Effects
Senior and Expert level
London

2+ days a week in office

Flo

Period tracker app

Open for applications

Flo

Period tracker app

501-1000 employees

B2CPersonal healthArtificial IntelligenceEducationSaaSFemtech

Open for applications

Salary not provided

Plus Company equity grants through Flo’s Employee Share Option Plan (ESOP)

Adobe Creative Suite
Figma
After Effects
Senior and Expert level
London

2+ days a week in office

501-1000 employees

B2CPersonal healthArtificial IntelligenceEducationSaaSFemtech

Company mission

To improve the health and wellbeing of every girl and woman worldwide.

Role

Who you are

  • 7+ years of experience in motion design with a strong portfolio showcasing a range of animation styles and editing techniques
  • 2+ years of experience managing team members
  • Proven experience in Motion Design, Animation, Graphic Design, or a related field
  • Proficiency in Adobe After Effects, and other motion design software
  • Proficiency in Adobe CC
  • Strong understanding of animation principles and visual effects
  • Proven proficiency in Figma or similar software
  • Proven experience leading creative projects and managing a team of designers
  • Excellent project management skills with the ability to prioritise tasks and meet deadlines
  • Strong communication and interpersonal skills for effective collaboration with cross-functional teams
  • Understanding of brand guidelines and the ability to maintain brand consistency across all motion graphics
  • Familiarity with performance marketing and user acquisition (UA) creatives
  • Expert knowledge of performance marketing channels such as Meta, TikTok, YT, Google, Reddit, etc

Desirable

  • Experience in the tech or digital marketing industry
  • Experience in the femtech, health and wellbeing sector
  • Cinema 4D. 3D experience is not a must-have but a big plus
  • Familiarity with app store optimization (ASO) creatives
  • Familiarity with CRM

What the job involves

  • We are seeking a highly talented Motion Design Lead to join our dynamic Creative Studio team. As part of a collaborative team of 16, you will work closely with our Brand, Marketing, and Growth teams to create compelling motion graphics that captivate our audience and drive engagement
  • This is an exciting opportunity for a passionate and ambitious motion designer to significantly impact our brand's visual storytelling and marketing efforts
  • Develop and oversee the creation of high-quality motion graphics for various marketing channels, including social media, web, and video
  • Collaborate with creative producers, copywriters, and graphic designers to produce cohesive and engaging visual content
  • Lead brainstorming sessions and provide creative direction to ensure innovative and effective motion design solutions
  • Manage multiple projects simultaneously, ensuring all deliverables meet quality standards and deadlines
  • Stay current with industry trends and integrate best practices into the motion design workflow
  • Mentor junior motion designers and provide constructive feedback to foster their professional growth
  • Continuously seek ways to improve the efficiency and effectiveness of the motion design process
  • Enhance the visual storytelling of our brand, driving higher engagement and conversion rates
  • Support the achievement of ambitious company revenue targets through compelling and innovative motion design
  • Build and maintain strong relationships within the team and across the organisation
  • Actively share knowledge and expertise, contributing to the team's overall success
  • You'll be targeted on:
  • Contributing to ambitious company revenue targets
  • User engagement with campaigns

Salary benchmarks

Our take

Flo is an AI powered period tracking app that allows users to access health insights relating to their cycle by inputting experienced symptoms and cycle dates. AI is leveraged to improve the personalised predictions of upcoming symptoms or periods, allowing the platform to help predict irregular periods or highlight fertile periods in your cycle. They state that the app can also flag when symptoms might need medical attention.

What sets Flo apart from its competitors (Clue, Ovia, Glow) is its ability to change from a period tracker to a fertility tracker, and that it can even offer valuable insights postpartum. The app is the number 1 period tracker in the US by active audience and the most downloaded female health app worldwide, with over 50 million monthly users. In the wake of the 2022 Supreme Court's decision to overturn Roe v. Wade, Flo has responded to its users' concerns by implementing an anonymous mode to prevent personal details being tied to fertility data.

Historically, it has proved difficult for companies to get funding for products aimed at women. Flo have managed to largely overcome this and secure significant investment in recent funding rounds. This will allow the company to focus on implementing proactive care solutions in the app amongst other developments to evolve the service offered.

Steph headshot

Steph

Company Specialist

Insights

Top investors

Many candidates hear
back within 2 weeks

25% employee growth in 12 months

Company

Funding (last 2 of 7 rounds)

Jul 2024

$200m

SERIES C

Sep 2021

$50m

SERIES B

Total funding: $276.4m

Company benefits

  • Participation in Flo’s success:
  • We firmly believe every employee contributes to the company’s growth and its future success. All employees are eligible to participate in Flo’s Employee Share Ownership Plan (ESOP) and be awarded equity to participate in the long-term value creation of the business
  • Resources you need to thrive:
  • We're a smart bunch of people who know that growing value for our users means continually growing ourselves. At Flo you will have access to internal and external learning resources and tools to challenge your knowledge and push yourself further every day. We support career progression from within through personal development plans and dedicated Learning & Development budget to help you thrive
  • Family benefits:
  • There is more to life than work, and because of that we are offering a world-class package of parental policies for all our new parents
  • As a new mum you will get 6 months of fully paid maternity leave, and a $5000 bonus on your return to work to help you settle into the new life
  • All our new dads get 1 month fully paid paternity leave to be there fully and bond with the new baby. Depending on your country there may be additional options for parental time off and shared parental leave beyond the early days

Company values

  • We live our mission
  • We only win as a team
  • We are honest and open
  • We are always curious

Company HQ

Bloomsbury, London, UK

Leadership

Yuri Gurski

(President )

Serial entrepreneur and former CEO of multiple publishing companies, including Sport.com and IDEAnomix. Two years as VP New Product Development at Mail.ru, the largest internet company in the Russian speaking world. Also CEO of Palta, a startup incubator.

Previously co-founded publishing house IDEAnomix and non-profit Edu4feature. Also Venture Partner at Palta, a startup incubator.

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