Brand Designer, Way
+ Equity
Brand activation platform for hospitality businesses
Open for applications
Brand activation platform for hospitality businesses
21-100 employees
Open for applications
+ Equity
21-100 employees
Company mission
Way's mission is to help businesses unlock the power of brand activations.
Role
Who you are
- A seasoned brand designer with a passion for storytelling and a keen eye for detail
- A collaborative team player who thrives in a fast-paced, dynamic environment
- An innovative thinker with a strong understanding of brand strategy and its impact on business objectives
- A proactive problem solver with excellent communication and presentation skills
- A self-motivated individual who can work independently and prioritize tasks effectively
- A lifelong learner eager to stay updated on industry trends and technologies
- Bachelor’s degree in Design, visual communications, a related field, or equivalent practical experience
- Minimum of 4 years of experience in brand design, preferably within a dynamic, fast-paced SaaS environment
- Proficiency in design software, including Figma, Adobe Creative Cloud, and Webflow
- Strong portfolio showcasing expertise in brand design across various mediums, including digital, print, and motion graphics
- Exceptional communication and presentation skills, with a proven ability to articulate design concepts and gain buy-in from stakeholders
- Experience in motion design, 3D design tools, and AI experimentation is considered advantageous
- Front-end dev experience is also considered advantageous
- Candidates are required to be located in or willing to relocate to Austin, TX
What the job involves
- Way is seeking a brand designer to deliver compelling creative that reflects our mission to elevate how people interact with brands. This person will drive brand design forward while actively contributing to the team’s internal and external needs
- Build stunning visuals communicating the Way story through various mediums, from the web to print to social and event campaigns
- Uphold our new brand identity across the organization, ensuring a seamless and excellent presentation of our brand
- Collaborate with marketing and product teams to identify brand differentiation and storytelling opportunities
- Design visually compelling enablement tools from sales decks, customer success collateral, and other internal materials to support sales and customer success teams
- Liaise with external vendors and freelancers to fulfill design needs, ensuring deliverables meet quality standards and deadlines
- Proficiently project manage oneself and other collaborators from start to finish on assigned projects
Our take
Way’s brand activation platform is used by boutique hotel groups and independent hotels to curate and offer experiences & events to boost brand awareness and loyalty. The company was founded on the belief that consumers far prefer spending on experiences than products.
Since being founded in 2020, Way has picked up a number of well known hotel brands including Salt Hotels and Life House Hotels in North America. The fact that it's already expanded to an office in Paris is a good indication of its strong growth.
Since securing major funding from Tiger Global, Way has also been adding to its executive team as it looks to expand even further on the international front. Indeed, plans are in motion to pivot into adjacent sectors including retail and media, where brand activation experiences are also growing in demand.
Steph
Company Specialist
Insights
Company
Funding (1 round)
Nov 2022
$20m
SERIES A
Total funding: $20m
Company benefits
- Highly competitive salary
- Generous equity
- Medical, dental, and vision coverage paid 100% by company
- 401K benefits
- Other travel-related perks
Company HQ
Sixth Street Historic District, Austin, TX
Articles
Leadership
Michael Stocker
(CEO)Founded and was CEO of skiing industry-focused digital transformation company OnlySky between 2016 and 2020. Previously worked in Government Relations for the Ridge Policy Group.
Jacob Luster
(Head of Product)Served as Head of Product at OnlySky, having previously worked for Snowvation as a Product & Operations Manager.
Salary benchmarks
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