Creative Strategist, Reddit
KarmaLab, UK
Online platform for thoughts, experiences and discussions
Job no longer available
Online platform for thoughts, experiences and discussions
1001+ employees
Job no longer available
1001+ employees
Company mission
Reddit's mission is to bring community and belonging to everyone.
Role
Who you are
- You have a deep knowledge of Reddit, its language & communities (bonus points for solid karma)
- You’re a collaborator with powerfully persuasive written & verbal communication
- You demonstrate creative flexibility & curiosity…You approach new challenges, clients, verticals and markets with equal enthusiasm
- You thrive in a fast-paced, deadline-driven environment
- Keen ability to shift perspective with ease to see opportunities through the lens of both the Reddit communities and a brand, creating something wonderful in the space between
- A book/portfolio of creative work that champions your brilliant thinking
- 4+ years of experience in advertising, PR, media, and/or social media
- Proven understanding of the relationship between creative agencies, media agencies & brands
- Ability to prioritize and manage multiple tasks and projects
- Proficient in Keynote/PPT, Google Slides and Adobe Photoshop/Adobe CC
- Experience writing professionally for the internet–blogs, articles, social media is preferred
- Media and/or creative agency experience is ideal
What the job involves
- We’re looking for a Reddit-loving Creative Strategist to join our KarmaLab International team
- First and foremost, you speak fluent internet and know Reddit like the back of your proverbial hand. When it comes to advertising, you innately know the difference between r/FellowKids and r/Fellowkidssuccess
- You will be closing the gaps between brands and the every-day magic of Reddit by mining the platform for insights and transforming them into Reddit-centric creative concepts
- It will be a little scrappy at times. It’s imperative that you thrive in this kind of environment and you have a “no job is too little or big” mentality
- We’re looking for an enthusiastic Creative Strategist who will be working to support our expanding sales business in the EMEA market
- Invent ad concepts and campaigns that balance the needs of our advertising clients with the tastes of our audience
- Write concept pitches, RFP responses and communications that embody Reddit’s sensibilities across our growing EMEA advertiser base
- Translate client value propositions into strategies, language and visuals that Redditors find appealing and actionable
- Create deliverables in the form of narrative-driven presentations and digital or IRL workshops that convey Reddit’s Business proposition
- Act as a creative consultant and platform expert to Reddit’s International Sales team and their clients
Salary benchmarks
Our take
Reddit is a website that facilitates thousands of message board communities, known as subreddits, with an aim to promote authentic human connection. There are more than 100,000 communities on Reddit, covering everything, from food, entertainment, sports, and books, to more niche topics that cater for very specific audiences.
The simple platform is used by more than 52 million people a day and attracts over 50 billion monthly views. While these are impressive numbers, they do pale in comparison with social media giants Facebook and Twitter, however, Reddit distinguishes itself by providing easy-to-find communities for a truly endless range of topics.
Reddit makes money through advertising as well as offering a premium ad-free membership plan. The company has enjoyed continuous user & revenue growth, acquisitions by Conde Nast in 2006 and Advance in 2011, and plans to launch an IPO bid in 2024.
Kirsty
Company Specialist
Insights
Company
Funding (last 2 of 6 rounds)
Aug 2021
$410m
SERIES F
Feb 2021
$250m
SERIES E
Total funding: $1.2bn
Company benefits
- Paid volunteer time off
- 4+ months paid parental leave
- Personal and professional development stipend
- Work from home opportunities
- Health insurance
Company values
- Make something people love
- Evolve
- Work hard
- Default open
Company HQ
SoMa, San Francisco, CA
Articles
Founders
Steve Huffman
(CEO)After co-founding Reddit in 2005, they stepped away from the company to co-found Hipmunk, where they were the CTO. They returned to Reddit in 2015, and have been the CEO since.
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