Senior Product Marketing Manager, LeanIX
1-5 days a week in office
Continuous transformation platform
Job no longer available
Continuous transformation platform
501-1000 employees
Job no longer available
1-5 days a week in office
501-1000 employees
Company mission
To enable continuous transformation in enterprises.
Role
Who you are
- BA/BS or Master level (Marketing, Business studies, Computer science nice to have)
- 5+ years of product marketing experience in the B2B SaaS industry
- Tech-savvy and enthusiastic for technology with a proven understanding of modern software engineering
- Great writing and oral communication skills in English
- Strong PowerPoint, storytelling and presentation skills
- Experience in interviewing customers and documenting how the product has delivered benefit
- Skills in collaborating with product management, engineering and customers to come up with great ideas for content
What the job involves
- As a Product Marketing Manager you will be responsible for guiding and fuelling the product driven marketing messaging and strategy for our products
- You will conduct competitive analysis, and market research, will create collaterals to enable our Sales Team and will translate our product roadmap to crisp messaging
- This role is tightly linked with the sales and demand generation teams to educate them about the strategic positioning of the product to customers, partners, and market influencers
- Build product marketing plan with go-to-market strategy, compelling positioning, launch plan, pricing, promotion to target personas and industries
- Translate value propositions into impactful sales enablement, case studies, sales sheets, videos, whitepapers and more
- Build a solid understanding of competitor landscape to position LeanIX as a market leader with differentiating value-proposition
- Conceptualize and develop product announcements into blogs, how-to-articles, and product newsletters
- Spearhead content and programs that foster LeanIX’ thought leadership in the industry, resulting in higher brand awareness
Otta's take
Sam Franklin
CEO of Otta
Founded in 2012, LeanIX is an enterprise architecture software company considered the ‘Google Maps for IT architects’. Its Continuous Transformation Platform offers SaaS solutions to provide IT architects and asset managers, business leaders, and DevOps teams with transparency and control over their enterprise architecture and microservices.
The company is trusted by a long list of international customers - it secured its 1000th customer in early 2023 - with notable clients including Volkswagen, Adidas and Vodafone. It has also accrued dozens of partners, including big names Deloitte and PwC.
As LeanIX continues to rapidly make new partnerships, such as with Cleanshelf and SAP (who acquired LeanIX in 2023 for $1.2 billion), its platform is becoming increasingly able to service all IT areas. Funds raised by the company have enabled it to further develop its complementary solutions for cloud governance, as well as continue international growth by adding to its offices in India, Germany, and the Netherlands.
Insights
Company
Funding (last 2 of 4 rounds)
Jul 2020
$80m
SERIES D
Dec 2018
$30m
SERIES C
Total funding: $119.9m
Company benefits
- You can attend external conferences and training programs, and we organize in-house meetups and lunch&learn sessions
- Our fast-moving startup environment constantly opens up new development opportunities and offers new challenges for personal growth
- Connected Remote Work Mode which means you work remotely from your home office and from one of our offices (approx. 20% of your time)
- Regular company events such as our yearly Christmas party and summer parties
- Our office is not only used for work but is also home to different meetups, table tennis tournaments, or just some beers after work with colleague
- MacBook Pro and all the accompaniments
- 500 (dollar / EUR) home office budget to purchase what you’d like to complete or improve your workspace at home!
- Flexible working hours
- Paid special leave for specific occasions such as your wedding or the birth of a child
- In our offices we have like tons of drinks like water, coffee, tea all available for free and if you like a little more variety, we also complementary some soft drinks as well
- No dress code
- Employee referral bonus
- Dogs at work - We allow our employees to have their dogs at work when they wish (only 2 dogs a day in Boston, though! Just sign your dog up on Slack).
- Our office has a fully stocked kitchen with all the best snacks, cold brew coffee on tap, tea, seltzer water, soda, and beer
- We reimburse your cell phone bill up to $85.00 each month, just submit an expense report!
- Our office has a free parking lot, as well as a complementary shuttle service that picks up and drops off at 10 T-stops located in and around Boston
- Medical, dental, vision, life, and disability benefits for all full-time employees, with coverage going into effect on their first working day
- Full-time employees are able to accrue up to 25 days of PTO each year and carry over 10 days at the end of each year
- 13 paid holidays that employees will have off, in addition to their PTO time
- Up to 16 weeks of parental leave for birthing parents, followed by an additional 4 weeks at part-time work, paid at 100% of base pay
- Employees that become a parent or guardian of a child but do not give birth can take up to 4 weeks of leave, paid at 100% of base pay
Company values
- Valuing customer outcomes over output
- Autonomous Product Teams
- Continuous Improvement
- Collaborative software development
- Craftsmanship
Company HQ
Gronau, Bonn, Germany
Founders
André Christ
(CEO)Previously served as Managing Consultant for Deutsche Post DHL Inhouse Consulting and Interned at High-Tech Gründerfonds.
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