Senior Content Manager, DROOL

• We are looking for a passionate and ambitious Senior Content Manager to join the DROOL team
• You are a creative storyteller with innovative ideas, constantly exploring new ways to connect with and engage consumers
• Your creativity is matched by a strong focus on performance, always questioning which ads are most effective and the reasons behind their success
• The perfect candidate is a creative and analytical leader
• Creative storyteller willing to be hands-on within the role to execute and test new ideas
• Demonstrated ability to write various UGC-style scripts alongside engaging hooks
• Ability to develop creative concepts with a consistent and relatable tone and voice that resonates with our brand
• Experience using data analysis to drive decision-making, particularly social media advertising metrics
• Some video editing experience is preferred (e.g., CapCut, Adobe Premiere Pro)
• Deep understanding of and experience with Facebook, Instagram, and TikTok is preferred but not required

• Come join our high-calibre team and make a real contribution to growing an exciting startup
• This role reports to the Head of Growth, and also works closely with the CEO and Content Produce
• This role will lead content and creative development across the business, with a primary focus on social media ads, overseeing the entire creative process, from ideation to execution, ensuring you develop high-performing, click-worthy content that connects with our customers and directly drives eCommerce sales
• In addition to generating content across other touchpoints, including email, website, articles, videos and more
• Develop exciting content that efficiently drives website sales conversions
• Own the creative process end to end:
• Come up with creative ad concepts
• Plan how to capture shots & footage required - working with our Content Producer
• Optimise creatives across all marketing channels and regions, using data analytics to assess performance (e.g., sales, click-through rates), make improvements, and A/B test adjustments
• Schedule and manage regular video & photo shoots with internal and external teams
• Take on feedback from the Growth team to make data-led adjustments to creatives
• Align content and planning around our marketing and seasonal calendar
• Create content across other customer touch points (including, written copy, organic social posts, website visuals)

• You must submit a portfolio of past work to be considered for this role. Social media ads (especially UGC-style) are essential

• 25 days holiday plus your birthday and a duvet day
• Hybrid working (3 days per week in our Shoreditch Office)
• Creative and supportive team environment
• Employee discount on art prints and frames
• Opportunity to build a high-impact portfolio and work across content that scales globally

DROOL is a fully-curated online graphic art prints marketplace which puts a special focus on sourcing and platforming works from under-represented, lesser known artists from all over the world.