FR Demand Sales Manager, Equativ
Ad monetization platform for publishers and buyers
Open for applications
Ad monetization platform for publishers and buyers
501-1000 employees
Open for applications
501-1000 employees
Company mission
To help tomorrow's leaders shift to a radically different ad tech model and take back control through its transparent platform and shared-interest business approach.
Role
Who you are
- Be confident about a changing ecosystem (end of third party data / new platforms features /instability)
- Be able to prioritize the solution that brings loyalty, recurrent revenue and scale
- Rigor in managing the booking & the forecast
- Being bi/tri lingual: Managed services and programmatic and …English
- Knowledge of Salesforce ( CRM/PRM tool) could be a real plus
- Excellent written and verbal communication skills, strong attention to detail, and dedication to follow-through
- Curiosity for adtech challenges
What the job involves
- You will be in charge of a client's portfolio (agencies and advertisers)
- Maximize the ad spend in the Equativ ecosystem, pushing the right product to the right target
- Sell Equativ’s media solutions (IO /programmatic marketplaces)
- Conduct meetings (virtual and on sites) with agencies and brands
- Diversify the touchpoints (in all agencies departments- traders- multiscreens - accounts directors) and thanks to different formats (one to one / education session/Industry events / proposals /recommendations )
- Develop strong relationships
- Overall, build a large pipeline of opportunities to increase RFPs and IOs (to get a ROI)
- Liaise with cross-functional teams such as Product/Marketing and/or Research & Insights team to ensure tailored agency and/or direct client approach and solutions
- Manage daily collaborative efforts with internal teams, especially with Account Managers teams delivering the budget and pushing uplifts; Working closely for pre and post sales
- Coordinate strategic initiatives with selected partners from agency and/or direct client side
- Prospecting : sourcing and identifying sales opportunities within the agency landscape (the right vertical with a standard answer)
- Achieving or exceeding revenue goals and targets (individual + Business unit)
- Articulate and address technical issues, creating solutions where possible and escalating them internally otherwise
- Make Equativ offers simple front clients (delivery and education) and choose the right battle and run the full life cycle
Our take
Advertisement has become increasingly complicated in the last decade due to the arrival of smartphones and other mobile devices, and as a result, ad management platforms must be used in order to facilitate omnichannel campaigns. Whilst platforms already exist for ad management, existing solutions generally do not cater to omnichannel advertising, rely on cookies for personalisation, and benefit ad buyers or publishers, but not both.
Equativ provides an ad monetisation platform for both publishers and buyers, helping both parties to optimise the value of their investments across any advertisement channel. In addition to facilitating omnichannel campaign auctions, the company also uses audio recognition to personalise ads based on analysing the real-time interests of its target audiences instead of relying on cookies for information.
Equativ was formed in 2022 through the merger of Smart AdServer, DynAdmic and LiquidM. Although the companies previously worked closely together, the unification of the three organisations is expected to increase Equativ's efficiency and offer a single adtech platform for customers. With a threefold increase in revenue since between 2019 and 2022 and a fully integrated adtech stack, Equativ is clearly poised for further expansion.
Freddie
Company Specialist
Insights
Company
Company benefits
- 💸 Annual bonus (Profit Sharing)
- 🏢 Offices in the prime location of Paris (Near from Gare St Lazare)
- 🏠 Flex Remote + allowance for costs (up to 240€ per year)
- 🌴 Additional days off (French reduced working time/ RTT)
- ☘️ CSE (employee benefits, 1 event per month, Yoga classes…)
- 💊 Competitive Health insurance (60% paid by the company - Family or Individual cover)
- 🍴 Lunch vouchers - Swile Card (10€ / day)
- 🏀 Gymlib subscription
- 🌎 Globetrotter Program (visit our offices among: Paris, Nantes, London, Berlin, Madrid, Milan, New York, Mexico, Sao Paulo, Dubai, Singapore...)
Company values
- Be Brave
- Be Thoughtful
- Be Together
Company HQ
Chaussée-d'Antin, Paris, France
Articles
Leadership
Arnaud Créput
(CEO, not founder)Experience as Group CFO of Coheris, and Financial Director of ORSYP Paris.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 9 more jobs at Equativ