Account Based Marketing & Field Marketing Manager, Scandit
+ Equity
Smart data capture for the modern enterprise
Job no longer available
Smart data capture for the modern enterprise
201-500 employees
Job no longer available
+ Equity
201-500 employees
Company mission
To give superpowers to workers, customers, and businesses by providing actionable insights and automating end-to-end processes.
Role
Who you are
- 5+ years of enterprise field marketing experience, preferably in a SaaS or other IT business, across multiple US regions
- Bachelor or Master level degree in marketing, communications or business administration
- Extensive knowledge and experience with account based marketing execution tactics, including ABM platforms
- Experience / knowledge in manufacturing and/or field services (nice to have)
- Experience working closely with business development teams and sales, ability to partner with and provide guidance on marketing best practices
- Proven success in building impactful integrated marketing programs driving awareness and demand
- Passion to learn about new technologies and industry trends relevant to Scandit’s business
- Event and project management pro; you are highly organized and catch details others don’t. You are efficient and organized and can keep track of lots of moving pieces
- Exceptional verbal and written communication skills
- Strong analytical skills, ability to use data to make decisions
- Objectives-driven, with commitment to deliver against MQL and pipeline targets
- Experience working with 3rd party vendors and managing budgets
- Passion and commitment to work in a fast-paced environment with a strong culture of innovation, collaboration and quality of execution
What the job involves
- Scandit is seeking a Field Marketing Manager responsible for creating awareness and account based marketing demand generation programs for Scandit’s Enterprise portfolio in North America
- You will be joining a fast growing sales and marketing team to develop regional marketing programs in partnership with the sales organization
- Our marketing team is responsible for translating this magic into tangible benefits for customers in different industries all over the world
- We don't just support the business. We drive success. How do we do it? With advanced marketing tools, heaps of creativity and a great team to work alongside
- Execute integrated campaigns on a regional level for North America. to acquire or expand penetration into target accounts across multiple verticals, with a focus on ABM
- Work closely with the regional business development and sales organizations to develop and execute industry specific campaigns and regional field programs
- Plan and host virtual enterprise field events to deepen relationships with customers and attract local prospects
- Lead with a customer marketing mindset and develop marketing programs that highlight and include regional customers
- Utilize ABM platforms, like Terminus, to support account based marketing regional activities
- Understand Scandit value proposition and messaging, adopt it for local markets and activities as needed
- Work closely with senior members of the global marketing, partner and events teams and contribute to best practices for use in worldwide programs
- Optimize each marketing touchpoint using data, including top, middle and bottom-of-funnel channels
Our take
Scandit leverages the cameras found in smartphones, tablets, wearables, and other devices such as drones to enable direct interaction with products. Scandit technology enables the cameras on these devices to scan barcodes and other product data.
Supported by a successful $150 million raise, the company has continued to innovate in the area with its focus on the Microsoft Hololens and other wearable displays as ways to help streamline warehouses.
Augmented reality is forecast to become a huge industry in itself, and as one of the early movers in the space, Scandit is well placed to further capitalise on the trend.
Kirsty
Company Specialist
Insights
Company
Funding (last 2 of 8 rounds)
Feb 2022
$150m
SERIES D
May 2020
$80m
SERIES C
Total funding: $274.9m
Company benefits
- Additional day off on your birthday
- Hybrid working
- Health insurance & pension
- Equity plan
Company values
- Pioneer spirit - Be part of something big, set yourself challenging goals, embrace failure and have an impact
- Dedication - Take ownership, strive to make things better every day and encourage others to do the same
- Innovation - See every problem as an opportunity to innovate and contribute to a better solution
- Team spirit - Respect your team members, be open and have a voice, trust yourself and others, and expect the same in return
- Getting things done - Find a good balance between quality and impact. Don't overanalyze and deliver results
- Fun - Don’t take yourself too seriously and have fun
Company HQ
Escher Wyss, Zürich, ZH
Articles
Founders
Samuel Mueller
(CEO)Started his career as a researcher for IBM's research lab. Has a PhD in Computer Science from ETH Zurich.
Christian Floerkemeier
(CTO & VP of Product)Previously Associate Director of MIT's Auto-ID lab. Has a PhD in Computer Science from ETH Zurich.
Christof Roduner
(CIO)Senior research scientist at ETH Zurich, after completing a PhD in Computer Science.
People progressing
Joined as a Software Engineer. Promoted to Senior Engineer after 3.5 years. Then promoted again to be Technical Lead after 1 year. Now works as a Senior Staff Software Engineer & Chapter Lead after being promoted another two times in 3 years.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 3 more jobs at Scandit