Director of Marketing, Verkada
EMEA
Video security management systems
Open for applications
Video security management systems
1001+ employees
Open for applications
1001+ employees
Company mission
To protect people and property in a privacy-sensitive way.
Role
Who you are
- We hope to hire a hands-on builder with strong ability to scale teams, high EQ and brainpower that is passionate to make an immediate impact especially in our lead generation efforts
- Top bachelor's degree in a STEM field preferred
- Minimum 10 years of work experience, including 3+ years in leadership roles
- B2B enterprise or B2C marketing experience required (at hyper growth startup is a big plus)
- Demonstrated ability to manage large budgets and exceed pipeline goals
- Strong analytical skills and a curious, problem-solving mentality
- Proven ability to methodically hire and manage the top 5% of candidates and leaders
- Innovative and creative thinker with an ability to think outside the box
- Self-starter who takes ownership of projects and responsibilities including tangential ones to the scope at hand
- Excellent written and spoken English skills for effective communication
- "Inbox 0" type personality with a proactive and hands-on approach
What the job involves
- As the Director of Marketing (EMEA), you'll be in charge of building and managing a team of entrepreneurial marketers with a wide variety of career experience across marketing, science/engineering, investment banking and corporate strategy
- You’ll navigate unforeseen obstacles in a fast-paced and rapidly changing environment and will report directly to the SVP of Demand Gen and work alongside the CMO and exec team
- This is the perfect opportunity to have full ownership over our EMEA marketing theatre
- Own all aspects of marketing in the EMEA region, including Growth Marketing, field and channel marketing, brand campaigns, localized positioning, marketing operations, and marketing development rep team
- Build and lead a high-performing multi-national marketing team that experiments with and executes strategies across various demand generation channels, including digital advertising, web marketing, outbound campaigns, channel, and field marketing events, to generate half of the required pipeline (and bookings) for the EMEA region
- Analyze data to identify pain points and adapt strategies for improved campaign performance. Conceptualize and experiment with new campaigns for enhanced revenue efficiency as we scale
- Engage positively with Sales teams to ensure marketing efforts translate into tangible opportunities and bookings
- Collaborate with the global creative and product marketing team to develop local authentic messaging and promotions that guide prospects through the funnel and the necessary brand aircover needed to showcase Verkada’s main value propositions
Salary benchmarks
Our take
Before Verkada stepped onto the scene, the evolution of video security was happening primarily in the consumer space. Home-security technology like video doorbells was becoming mainstream, but, ironically, enterprise security was lagging behind. Many large-scale companies were using outdated tech, creating problems for their security operations.
Verkada recognised that commercial security was outdated and backward, and began a mission to get commercial security up to date. The company provides clients with computer-vision cameras, using machine learning to identify security issues. Enterprise security is by no means a new market, but Verkada's success has come from its ability to recognise what large companies need and to provide up-to-date solutions. Its products have seen considerable uptake and major funding saw Verkada secure a multi-billion post-money valuation.
The company has also recently placed a focus on looking for new ways to foster connection across teams, this has included their 333 Program, which has helped foster connectivity with employees as well as supporting local businesses. The company has recently closed a further Series D funding round to help them continue driving towards their goal "to be the essential physical security software layer for every building".
Kirsty
Company Specialist
Insights
Company
Employee endorsements
Career progression
" I can't say enough about the incredible career growth I've experienced at Verkada. Being promoted three times in three years is a true testament to..."
Funding (last 2 of 6 rounds)
Oct 2023
$100m
SERIES D
Sep 2022
$205m
SERIES D
Total funding: $443.9m
Company benefits
- Flexible PTO - Take the time you need to recharge now to do great work, long-term.
- Commuter Benefits - Includes monthly transit passes, parking costs and work travel expenses.
- £10 per day food allowance when you're working in the office. Breakfast and lunch are catered twice per week.
- Health Coverage - Comprehensive medical, dental, and vision for you and your dependents. Employee premiums are covered at 100%.
- Wellness Benefits - Receive fitness pass reimbursements and extended mental health coverage.
- Fun Celebrations - Happy hours, quarterly outings, and cross-functional team lunches.
- Fertility benefits - Verkada’s fertility stipend offers $10,000, grossed–up, towards fertility related treatments such as egg–freezing and IVF.
- $1,500/year professional development stipend.
- Pension plan.
Company values
- Pave The Way - We’re reimagining the enterprise security industry by building technology that extends beyond improving physical safety--we enable teams to optimize their operations and create productive work spaces.
- Solve Big Challenges - Big problems represent even bigger opportunities. Not only does our software unlock the capabilities of computer vision and machine learning, we’re able to leverage that power to improve safety at scale.
- Take Strategic Risks - We believe in thinking outside of the box, taking risks and turning obstacles into success. This attitude is baked into the organization, which encourages the team to be innovative, happy and successful.
- Think For Yourself - We believe we can do things better by questioning assumptions and beliefs. Rather than letting best practices define what we do, we work hard to create new systems and knowledge from scratch.
Company HQ
Old Street, London, UK
Articles
Leadership
Filip Kaliszan
(CEO & Co-founder)A Computer Science graduate from Stanford, Filip also Founded CourseRank in 2007. Since then, he has also been Director of Product Management at Chegg and VP Product Management at Guidebook
James Ren
(Software Architect & Co-founder)After graduating from Stanford University, James also achieved a Doctorate in Law from Harvard Law School. Since then, James has had a successful career in Software Engineering, working at CourseRank, Google and Chegg
Benjamin Bercovitz
(Co-founder)Co-founded CourseRanc with Filip in 2009 and also co-founded SeaUrchin.IO in 2016
Hans Robertson
(Executive Chairman & Co-founder)He was previoudly Co-founder, VP of Product, and COO at Cisco Meraki. He moved on to co-found Verkada and is also involved in various investments.
Diversity & Inclusion at Verkada
Dervilla Lannon (VP of People)
- At Verkada, we strongly believe that when people feel they belong, they’re more innovative, successful and happy. Feeling a sense of belonging enhances your experience, helps to create stronger relationships with customers and ultimately empowers you to build better teams, products and futures. To that end, we’re committed to fostering an equitable and inclusive workplace that allows everyone to thrive. A big part of that effort is support for members and allies of our internal communities like Women, Pride, Multicultural and Parents at Verkada.
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