Imply has created a system that allows businesses and managers real-time access to analytics including data, behavioural and system assessments. Imply's applicability to improving performance in a variety of industries continues to attract investment, allowing the company to improve security and user-performance features.

The global data analytics market is growing and has a predicted value of over $130 billion by 2026. Having achieved unicorn status in May 2022, Imply has played a crucial role in the amplification of business intelligence and artificial intelligence technology within business operations.