Lead Product Designer, Cleo

Growth

£62.7-106.9k

+ Equity

Senior level
London

1+ day a week in office

Cleo

AI personal finance assistant

Job no longer available

Cleo

AI personal finance assistant

201-500 employees

FintechB2CArtificial IntelligenceBankingPersonal financeFinancial ServicesSaaS

Job no longer available

£62.7-106.9k

+ Equity

Senior level
London

1+ day a week in office

201-500 employees

FintechB2CArtificial IntelligenceBankingPersonal financeFinancial ServicesSaaS

Company mission

To help millions of people improve their financial health, and relate to them in a way their banks never could.

Role

Who you are

  • You should ideally have 5 + years of relevant experience and passion for growth and engagement related work
  • You can share mobile app focused design work that shows a proven track record of high quality execution in high-growth, fast-paced and product-led businesses
  • You are a strongly outcome-focused individual motivated by the measurable impact your work has on our users and on the product whilst aligning with business OKRs
  • You thrive on getting deep into the data and the details to improve existing features and journeys
  • You are a proactive problem solver who can effectively bring structure to large or ambiguous problems to generate buy-in from stakeholders
  • You are a strong cross-functional collaborator who can partner successfully with tech and marketing stakeholders to deliver bottom line impact on growth

Desirable

  • An understanding of cognitive psychology and how to apply social mechanisms in an ethical way e.g. gifting, referrals, engagement, activation etc
  • The ability to think beyond conventional UI patterns and come up with new creative ways to use AI and chat

What the job involves

  • As a Lead Product Designer in our Growth pillar, your work will be essential in driving the next phase of Cleo’s mission to help more people on their journey towards better financial health
  • This could mean creating a world-class onboarding experience, designing journeys that mean users can find more value from our subscription features, or helping Cleo go viral by driving user referrals in the app
  • Work in a dedicated, cross-functional squad to identify and solve a range of current and new user needs that will create value for them and for Cleo as quickly as possible
  • Align design vision and KPIs, and help to raise the bar for design quality and consistency on the Growth pillar
  • Drive the long-term growth of Cleo products and features through a combination of data analysis, product ideation, and experimentation to optimise product experience
  • Influence strategy and roadmaps through using data and insights to understand trends in user behaviour and product usage
  • Execute on growth initiatives through designing high quality and impactful user experiences and journeys to land impact on product goals
  • Maximise the team’s impact and learnings by designing tests and analysing the results

Application process

  • Step 1: An initial 30 mins intro phone call with a member of our Talent Team to learn more about your experience and why you want to work at Cleo
  • Step 2: A Portfolio interview with a design manager to walk through some of your design work, impact and process as well as get to know you
  • Step 3: A case study presenting a more in depth example of impactful work you’ve delivered with two of our design team
  • Step 4: A final 45 minutes values interview with two cross-functional peers from our Product, Data, marketing or Engineering teams

Salary benchmarks

Our take

People are increasingly not satisfied with the products being offered by traditional banks, which have proven slow to react to the needs of younger consumers who expect more from their everyday experiences.

Cleo was one of the first companies to make great use of chatbots that sit within Facebook's messenger app. This chatbot-first approach and Gen Z user base have given it strong virality. It now has millions of registered users, 99% of which are based in the US, leading to a decision to take a year break from the UK market to focus on its US Gen Z customers.

Its Series C funding will help the company to double down in the US, where it will make a significant increase in employee headcount, and enable Cleo to maintain and expand its service during an economic downturn.

Financial advice delivered via bots is a crowded space, so Cleo benefits from having a strong brand presence. It has gone for very bold, fun, Gen Z-focused messaging which helps it to stand out from competitors such as Emma, Plum, and Chip.

Kirsty headshot

Kirsty

Company Specialist

Insights

Rocket List 2021
Top investors

Many candidates hear
back within 2 weeks

43% female employees

24% employee growth in 12 months

Company

Employee endorsements

Nice people

"Cleople are unmatched. The vibes, the energy, the friendships. I genuinely love my colleagues and have developed real-life friendships. I don't know..."

Funding (last 2 of 5 rounds)

Jun 2022

$80m

SERIES C

Dec 2020

$44m

SERIES B

Total funding: $137.5m

Company benefits

  • 25 days of Annual leave a year + public holidays (+ an additional day for every year you spend at Cleo)
  • 401k matching in the US and 6% employer-matched pension in the UK
  • Online courses, £150 annual budget & internal training to level up your skills
  • Regular socials and activities, online and in-person
  • Online mental health support via Spill
  • 1 month paid sabbatical after every 4 years with Cleo
  • OpenAI Plus subscription
  • Electric vehicle salary sacrifice scheme and cycle-to-work scheme
  • Life assurance and income protection via AIG
  • Medical insurance via Axa and Healthcare cash plan via Medicash
  • Performance reviews every 8 months. Generous pay increases for high performers and high-growth team members. Equity top-ups for team members getting promoted

Company values

  • Make it Happen
  • Learn at Speed
  • Bring Good Vibes

Company HQ

London, UK

Founders

Data Scientist at Wonga, one of the companies that pioneered the smart use of data for loan decisions. Joined Entrepreneur First where Cleo was formed.


People progressing

Joined Cleo straight from Makers Academy in 2018, and became Technical Lead in 2021.

Diversity & Inclusion at Cleo

Annie Jackson (Head of Talent )

  • We’ve set up an internal committee of truly passionate people that are dedicated to ensuring Diversity and Inclusion is embedded in how we all operate as a team. We agree on meaningful actions, and get on with implementing them. We have three main focuses right now, which are:
  • 1) Improving SocioEconomic diversity across the company
  • 2) Increasing the number of women in Leadership roles
  • 3) More community outreach
  • Check out our 2022 Diversity and Inclusion report, here: https://web.meetcleo.com/blog/cleo-diversity-equity-and-inclusion-report-2022

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