Senior Social Media Manager, Circle

$160-207.5k

+ Annual Bonus Target: 17.5% and equity

macOS
Hubspot
GSuite
Slack
Senior and Expert level
Los Angeles

More information about location

Circle

Global crypto finance company

Open for applications

Circle

Global crypto finance company

1001+ employees

FintechB2BCryptocurrencyBankingPaymentsDeep TechFinancial ServicesSaaSBlockchainWeb 3.0

Open for applications

$160-207.5k

+ Annual Bonus Target: 17.5% and equity

macOS
Hubspot
GSuite
Slack
Senior and Expert level
Los Angeles

More information about location

1001+ employees

FintechB2BCryptocurrencyBankingPaymentsDeep TechFinancial ServicesSaaSBlockchainWeb 3.0

Company mission

To raise global economic prosperity through the frictionless exchange of value.

Role

Who you are

  • Experience: You have 8+ years of relevant experience in any combination of: social media, Web3 marketing, content, social media analytics, B2B consumer finance
  • Expertise: You’re a true subject matter expert in organic social and content. You have an understanding of consumer finance, Web3, and digital currency
  • Communication: You’re a world-class communicator – including presentation and writing skills, with the ability to flex into copywriting when needed
  • Multistakeholder - you have dedication and commitment to our customers, shareholders, employees and families and local communities
  • Mindful - you seek to be respectful, an active listener and to pay attention to detail
  • Driven by Excellence - you are driven by our mission and our passion for customer success which means you relentlessly pursue excellence, that you do not tolerate mediocrity and you work intensely to achieve your goals
  • High Integrity - you seek open and honest communication, and you hold yourself to very high moral and ethical standards. You reject manipulation, dishonesty and intolerance
  • Management: You have experience recruiting and managing external resources to scale your work, including freelancers, contractors, and agencies
  • Organization: You’re a self-starter who thrives in unstructured environments and consistently drives radical clarity around narrative, goals, and timelines
  • Willingness to Learn: You’re a natural researcher with an appetite for learning about the future of digital currency and blockchain
  • Tech Savvy: You have experience/familiarity with Slack, Apple MacOS, GSuite, Hubspot, and analytics tools

What the job involves

  • Circle is seeking a creative and collaborative Senior Social Media Manager to play a key role in how we connect with our audience through organic social channels
  • Circle engages with a wide range of industry players on social media – from large enterprises to crypto-native developers, founders, traders, regulators, and everyday people using digital currency
  • Organic social is a critical medium for Circle to expand awareness, and you will help ignite our channels globally
  • Reporting to the Senior Director, Digital Marketing, you will help build and execute our social media strategy
  • You will be responsible for ideation, content development, and orchestration in collaboration with cross-functional team members across the company
  • Lead all owned social media and content plans, prioritizing X, LinkedIn, and YouTube while continuously evaluating Circle’s brand presence on nascent or audience-specific platforms (i.e. Reddit, Warpcast)
  • Develop and author a consistent stream of fresh, creative content that drives awareness, engages our audience, and encourages action
  • Guide and oversee how we appear visually on social channels, driving engagement through socially-native content while ensuring strong brand alignment
  • Manage Circle’s social media roadmap, working cross-functionally for channel execution and editorial planning; serve as an advisor to other teams
  • Identify, develop, and optimize the role social plays in new product launches, country launches, growth initiatives, and brand campaigns
  • Support our emerging influencer marketing strategy to drive USDC awareness and brand engagement
  • Contribute meaningfully to the overall social media strategy – meeting marketing objectives and utilizing social channels to drive relevance and engagement
  • Manage external resources as needed, including social freelancers or agencies
  • Measure, analyze, and report on the results of organic social initiatives
  • Research social trends and regularly test new concepts and content while utilizing business insights to inform your plans and continually optimize performance

Our take

Circle is a financial technology firm looking to enable businesses to harness the power of digital currencies and public blockchains for payments, commerce, and financial applications. The company’s USD Coin (USDC) has become the fastest growing, regulated, and fully reserved dollar digital currency.

The company is backed by the world’s largest asset manager, BlackRock, as well as crypto exchange company Coinbase, and has been proactively preparing for possible upcoming federal regulations. Regardless of the current crypto downturn, this means that Circle is still well-placed to see steady long-term growth.

Kirsty headshot

Kirsty

Company Specialist

Insights

Top investors

Some candidates hear
back within 2 weeks

19% employee growth in 12 months

Company

Funding (last 2 of 8 rounds)

Apr 2022

$400m

GROWTH EQUITY VC

May 2021

$440m

GROWTH EQUITY VC

Total funding: $1.1bn

Company benefits

  • We offer flexible paid time off — so you can thrive at work, and at rest
  • No matter where you live, we offer a market competitive suite of health benefits to help keep you and your loved ones safe
  • Work Remotely: Do your best work from home. With a company laptop, stipend for business equipment, and access to WeWork locations, Circle remote jobs empower our employees to do their best work.
  • All U.S. employees enjoy 401(k) benefits with company matching, and can become owners in Circle through our equity program

Company values

  • Multistakeholder - We must organize, incentivize and measure ourselves against meeting the needs of all of our stakeholders
  • Mindful - We seek to be present and aware, to be respectful, active listeners (with each other and with our customers alike), and pay attention to detail
  • Driven by Excellence - We relentlessly pursue excellence, we do not tolerate mediocrity, we reward based on merit, and we work intensely to achieve our goals
  • High Integrity - We seek open and honest communication, and hold ourselves to very high moral and ethical standards

Company HQ

South Boston Waterfront, Boston, MA

Leadership

Founder & former Chairman and CEO of Brightcove. Former Entrepreneur in Residence at General Catalyst Partners, CTO of Macromedia, and Co-Founder & former CTO of Allaire Corporation.

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