Senior Product Marketing Manager, Abnormal Security

Salary not provided
Senior level
Remote in US
Abnormal Security

Cloud email security platform

Be an early applicant

Abnormal Security

Cloud email security platform

501-1000 employees

B2BArtificial IntelligenceSaaSCyber SecurityCloud ComputingFraud

Be an early applicant

Salary not provided
Senior level
Remote in US

501-1000 employees

B2BArtificial IntelligenceSaaSCyber SecurityCloud ComputingFraud

Company mission

To make the cloud a safer place for businesses.

Role

Who you are

  • 5 years of experience in sales or marketing at a B2B SaaS cybersecurity company, with 3 years in product marketing
  • Written samples of external-facing content for cybersecurity buyers
  • Experience running product launches in a high velocity environment
  • Strong technical curiosity with past examples of explaining complex technical concepts to buyers
  • Excellent written and verbal communication skills
  • Strategic thinker who is able to get to work quickly and execute independently
  • Ability to effectively influence both internal and external stakeholders across all levels of the organization
  • Deep curiosity, excellent listening and empathy skills, and ability to get things done in a collaborative team environment
  • A passion for Abnormal's mission and the success of our customers, partners, and community

Desirable

  • Enjoys public speaking and evangelizing cybersecurity topics
  • Experience with defining GTM strategies at growth-phase cybersecurity companies

What the job involves

  • Abnormal Security is seeking a senior product marketing manager with cybersecurity experience to join our Product Marketing team.
  • Product Marketing at Abnormal Security helps Abnormal win in the market by communicating our products in a clear, precise and differentiated way.
  • Product Marketers at Abnormal create the company’s strategic messaging and positioning, then collaborate to bring it to life at every stage of the buyer's journey, working across the sales enablement and marketing organization to drive pipeline and closed-won revenue.
  • The senior PMM focused on Inbound Email Security will help articulate messaging and positioning, create and keep fresh product collateral, drive a consistent cadence of innovation launches at all tiers, enable internal stakeholders, and serve as a customer and analyst-facing SME on the email security market
  • Create compelling, differentiated messaging and positioning
  • Bring product lines to market via internal and external launches, including sales enablement, press, digital, and other channels
  • Work across marketing team to drive demand and pipeline for our product lines with acquisition and upsell messaging for multi-phase buyer journey
  • Support incremental updates and feature launches throughout the year with end-to-end launch strategy
  • Develop and keep fresh content including collateral, thought leadership and solution presentations, website content, videos, blogs and more to execute communication strategies and accelerate the buyer’s journey
  • Conduct customer research to understand needs and requirements
  • Enable our sales teams and channel partners on the joint solution and the value proposition
  • Be a speaker externally

Our take

Fraud involving impersonation is one of the top causes of online financial crime. Criminal tactics like email account spoofing, where the criminal impersonates an official account to steal personal information or money, are rife. Abnormal Security is a startup aimed at handling these hyper-targeted and personalized email attacks by analyzing communications and identifying potential fraud before it can take place.

The fraud detection space is extremely competitive but Abnormal Security differentiates itself through its focus on the threat of impersonation rather than a spectrum of threats. This has allowed it to amass a wealth of data relating specifically to high-risk impersonation attacks, analyzing over 45,000 signals to detect any anomalies.

Its specialized approach has fueled rapid growth, leading to a $4B valuation after a Serice C Funding round. Now, Abnormal plans to double down on product development and expand internationally, prioritizing markets where data security laws necessitate a local presence. By staying focused on impersonation, Abnormal Security positions itself as a formidable force in the fight against online financial crime.

Freddie headshot

Freddie

Company Specialist

Insights

Top investors

Few candidates hear
back within 2 weeks

11% employee growth in 12 months

Company

Funding (last 2 of 4 rounds)

Aug 2024

$250m

SERIES D

May 2022

$210m

SERIES C

Total funding: $534m

Company benefits

  • Healthcare
  • Flexible PTO
  • 401k
  • One Medical
  • Flexible Spending Account
  • Mental Health Resources
  • Home Office Stipend
  • Monthly Internet & Phone Stipend
  • Health and Wellness Stipend

Company HQ

Yerba Buena, San Francisco, CA

Leadership

Having started their career as a Software Engineer, co-founded GamerNook.com, Bloomspot, and Adstack before spending 3 years at Twitter. Co-founded Abnormal Security in April 2018, and has been CEO since.

Previously Senior Software Engineer at Twitter and Google. Was also Software Architect at TellApart.

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