Senior Copywriter, Amazon

Premium Content Production

$127.1-210.3k

Photoshop
Illustrator
InDesign
Senior and Expert level
Los Angeles
New York
Amazon

The largest online retailer and technology provider

Job no longer available

Amazon

The largest online retailer and technology provider

1001+ employees

B2CB2BMarketplaceCloud ComputingeCommerce

Job no longer available

$127.1-210.3k

Photoshop
Illustrator
InDesign
Senior and Expert level
Los Angeles
New York

1001+ employees

B2CB2BMarketplaceCloud ComputingeCommerce

Company mission

Amazon aims to be Earth’s most customer centric company. Their mission is to continually raise the bar of the customer experience by using the internet and technology to help consumers find, discover and buy anything, and empower businesses and content creators to maximise their success.

Role

Who you are

  • You have strong conceptual, presentation, storytelling and project management skills, as well as digital media, and of course, an acute attention to detail
  • The candidate’s portfolio should feature interesting, insight-driven campaigns and ideas that solve an advertiser problem through a variety of different media channels, including but not limited to video, social, digital, activations, radio, and outdoor
  • This role will be client-facing, so having good presentation skills to share work in a succinct and compelling way is important
  • Bachelor's degree
  • Minimum of 8 years of experience at advertising agencies and/or in-house creative departments
  • Must have an online portfolio URL in your resume - demonstrating big thinking that can extend into any medium
  • Strong understanding of digital and social platforms, as well as their use within marketing
  • Exceptional writing skills that demonstrate the ability to create campaign content that attracts, retains, and grows an audience

Desirable

  • Knowledge of InDesign, Photoshop, Illustrator, Keynote
  • Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
  • Experience leading creative development of innovative creative from concept to delivery
  • Experience managing creative (internal team of designers, copywriters, external agencies and freelancers)
  • Experience presenting creative concepts effectively to senior executives
  • Experience managing multiple projects and meeting aggressive deadlines

What the job involves

  • As a Senior Copywriter in the Premium Content team within Brand Innovation Lab team, you'll be creating innovative, one-of-a-kind campaigns for a wide range of global brands, delivering clear, compelling narratives and copy for our advertisers
  • You'll partner with art directors, designers, solutions managers, strategists, producers and sales partners to create innovative work by hacking the Amazon canvas (Alexa, Twitch, Prime Video, etc)
  • You'll lead projects and own client relationships, focusing on creating work that benefits the end customer while pushing the creative envelope. And with new tech rolling out all the time, there's always an opportunity to create something innovative on behalf of our clients
  • This role will use data and insights to create campaign strategy and concepts, write copy, and develop scripts and templates for never-before-done brand experiences that will solve customer problems, on and off Amazon platforms
  • Concept, write and execute innovative ad campaigns and experiences for global brands
  • Partner with art directors, designers, program managers, developers strategists and producers to create customer-focused solutions that deliver on advertiser objectives
  • Independently lead campaigns and collaborate with internal teams, clients and external agency partners
  • Exceptional writing skills that demonstrate the ability to create campaign content that attracts, retains, and grows an audience
  • Experience in audio-only media
  • Data-driven and obsessed with understanding customers and making work that delivers results
  • Present ideas and concepts to clients, agencies and internally
  • Proven ability to ideate for film, print, digital, out-of-home, experiential and social
  • Ability to manage multiple projects at one time to make aggressive deadlines
  • Mentor and inspire younger designers and creatives

Our take

Amazon is the world's largest online retailer, and is well-known for its disruption of well-established industries. The company is present in numerous verticals, including cloud computing with Amazon Web Services, AI with its range of Alexa devices and a global marketplace more commonly referred to as 'the everything store'. Acquisitions include Ring, Twitch, Whole Foods Market, and IMDb.

More recently, Amazon has been focused on leading the "third wave in digital advertising". Many businesses are now shifting ad dollars to retailers, which before would have been spent with online media platforms. Amazon's seen great success in the space, with its revenue from advertising now higher than its Amazon Prime membership scheme, audiobooks and digital music combined. This growth is particularly impressive considering its digital ad rivals (like Snap, Alphabet, and Meta) have suffered declines due to wider macroeconomic factors and Apple's iOS privacy changes.

Despite its dominant market position, Amazon will continue to be challenged over the next decade, including sustaining AWS's cloud dominance in the face of Google and Microsoft. On top of this, the company's e-commerce division is facing profitability problems despite its 2023 post-IPO debt funding of 8 billion. It will need to find new ways to stay above their competitors.

Steph headshot

Steph

Company Specialist

Insights

Some candidates hear
back within 2 weeks

16% employee growth in 12 months

Company

Company benefits

  • Employees have opportunities to own Amazon stock, participate in 401(k) plans with company match, and enroll in paid life and accident insurance
  • Financial counseling and estate planning services are also available, plus paid short-term and long-term disability if needed
  • Medical, dental, and vision coverage to all our regular full-time employees, regardless of their level, tenure, or position
  • Amazon employees have free access to a network of more than 2 million caregivers, including nannies, babysitters and special-needs caretakers
  • Employees receive discounts on certain day care centers, and Amazon provides a variety of free resources for parents of children with autism, ADHD and developmental disabilities
  • Adoption assistance for qualified domestic and international adoption expenses including attorney fees, court costs, and travel
  • Leave Share program allows employees to give six weeks of paid parental leave to a spouse or partner who isn’t eligible for parental leave from their employer
  • Amazon Care's virtual services are available in all 50 states, and in-person care is active in Seattle, Washington, D.C., Arlington, Baltimore, Boston, Dallas, Austin, and Los Angeles, with 20+ more markets coming online in 2022 alone
  • 20 weeks of paid leave to birthing mothers and six weeks for parents who adopt

Company values

  • Customer obsession rather than competitor focus
  • Passion for invention
  • Commitment to operational excellence
  • Long-term thinking

Company HQ

South Lake Union, Seattle, WA

Leadership

Jeff Bezos

(Founder & Executive Chairman)

Jeff is an American business magnate, media proprietor, and investor. As well as founding Amazon, Jeff founded Blue Origin, an aerospace manufacturer and sub-orbital spaceflight services company and also owns The Washington Post.

Andy Jassy

(President & CEO)

Joined Amazon as a Marketing Manager in 1997. Developed AWS with Jeff Bezos, and became CEO of Amazon in 2021.

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