Demand Generation Manager, Motorola Solutions

$90-95k

Tableau
Google Analytics
Salesforce
Hubspot
Marketo
Pardot
Mid level
Remote in Canada
Vancouver

Travel Requirements: 25-50%

Motorola Solutions

Communication software for public safety & enterprise

Open for applications

Motorola Solutions

Communication software for public safety & enterprise

1001+ employees

B2BEnterpriseCyber SecurityTelecommunications

Open for applications

$90-95k

Tableau
Google Analytics
Salesforce
Hubspot
Marketo
Pardot
Mid level
Remote in Canada
Vancouver

Travel Requirements: 25-50%

1001+ employees

B2BEnterpriseCyber SecurityTelecommunications

Company mission

To build and connect safety and security technologies in our never-ending pursuit to keep people safer everywhere.

Role

Who you are

  • A strategic thinker with a proven track record in developing and executing successful demand-generation campaigns
  • Analytical, with the ability to translate data into actionable insights to optimize marketing performance
  • An excellent communicator with strong collaboration skills, able to work effectively across teams
  • Highly organized, with the ability to manage multiple projects simultaneously and deliver results on time
  • Bachelor's degree in marketing, business, or a related field
  • Experience in the financial services technology or automotive recovery sectors a plus
  • 3+ years of experience in demand generation, digital marketing, or a similar role
  • Proven experience with marketing automation platforms (e.g., Marketo, HubSpot, Pardot) and CRM systems (e.g., Salesforce)
  • Strong analytical skills and experience with marketing analytics tools (e.g., Google Analytics, Tableau)
  • Experience with ABM (Account-Based Marketing) strategies and tools a plus
  • Knowledge of SEO, PPC, and content marketing best practices
  • Certification in Google Ads, Salesforce, or similar platforms
  • Occasional travel for industry events, conferences, or team meetings
  • High school diploma
  • 3+ years of experience in demand generation
  • Google Ads certification

What the job involves

  • This role will focus on generating demand across our DRN, MVTRAC, and SCM brands
  • This position will be instrumental in developing and implementing lead-generation strategies that align with our sales goals and overall business objectives
  • Establish and nurture partnerships with national and state associations, media outlets, and subject matter experts to expand our reach and influence
  • Develop and execute demand-generation strategies to drive leads and grow the sales pipeline across digital and traditional channels
  • Create and manage integrated marketing campaigns across various channels including email, social media, content marketing, PPC, SEO, and events
  • Analyze and report on campaign performance, providing actionable insights to optimize future initiatives
  • Enhance marketing funnels to improve conversion rates and drive revenue growth
  • Collaborate closely with the sales team to align on goals, ensuring seamless execution and achievement of business objectives
  • Manage assigned budgets effectively, ensuring resources are allocated efficiently to maximize impact

Our take

Motorola Solutions is a leading provider of communication and software solutions tailored for public safety and enterprise sectors. Its extensive portfolio includes mission-critical radios, command center software and video security systems designed to enhance operational efficiency and safety.

The company's focus extends beyond mere hardware, as it emphasizes integrated software solutions that facilitate communication and data management. This integration of hardware and software ensures clients can respond promptly and effectively to challenges.

Looking ahead, the company is opening a new R&D center in Cork, creating 200 jobs to advance land mobile radio technology. This investment supports its growth and innovation, building on its existing Irish presence and recent acquisition of Tetra Solutions.

Kirsty headshot

Kirsty

Company Specialist

Insights

Top investors

Few candidates hear
back within 2 weeks

Company

Company benefits

  • Flexible work models
  • Paid time off
  • Paid parental and family leave
  • Health care benefits
  • Global wellness resources
  • Employee assistance programs
  • Rotation programs
  • Mentor relationships
  • Learning and development opportunities
  • Retirement benefits
  • Employee bonuses
  • Stock grants & employee stock purchase plans

Company values

  • Inclusive: We foster inclusion, equity and diversity to support our customers, communities and each other
  • Driven: We keep it simple by focusing on what matters most so we can seize opportunities with speed and confidence
  • Innovative: We constantly create ingenious solutions to the real challenges of today, tomorrow and beyond
  • Accountable: We stand behind the work we do, the contributions we make and the high business standards we maintain
  • Passionate: We meet challenges with energy and determination, always pursuing ever-higher standards
  • Partners: We work with our customers to address obstacles before they become challenges

Company HQ

West Loop Gate, Chicago, IL

Leadership

James J. O'Connor

(Co-Founder)

Co-founded Motorola Solutions in 1999. Founder and Chairman of Chicagoland Entrepreneurial Center and 1871. They are also the Global Head of Venture Capital and Managing Director at William Blair.

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