Lead Partner Marketing Manager, fullstory

• This role requires a mix of strategic thinking, creativity, and executional excellence to strengthen our partner ecosystem and accelerate growth
• 5-7+ years of experience in partner marketing, alliances, or channel marketing, preferably in SaaS or B2B tech
• Strong project management skills with the ability to juggle multiple initiatives and stakeholders
• Experience in developing and executing co-marketing programs with technology and agency partners
• Excellent communication, storytelling, and relationship-building skills
• Data-driven mindset with experience tracking and optimizing marketing performance
• Ability to work cross-functionally and influence without direct authority
• Passion for digital experience, analytics, and innovative marketing strategies

• As the Lead Partner Marketing Manager, you will play a pivotal role in developing and executing strategic marketing initiatives with Fullstory’s key technology and solution partners
• You’ll work cross-functionally to drive joint marketing campaigns, create compelling co-branded content, and optimize go-to-market (GTM) strategies to maximize partner-driven revenue
• Act as a partner evangelist and the primary point of contact for Partners inside the Marketing team
• Identify where strategic partners should be incorporated and lead all new product introductions to the channel
• Own Marketing-sponsored partner events and collaborate with the Partner team on Partner-sponsored events
• Quarterback all content creation and promotion of partner-led solutions and Integrations across Marketing channels
• Maximize all Marketing Development Funds (MDF) from partners and track ROI
• Develop and execute partner marketing strategies that drive awareness, engagement, and revenue growth
• Support Innovation days execution in collaboration with key stakeholders to deliver pipeline
• Build and maintain strong relationships with partners, ensuring alignment on goals, messaging, and execution
• Measure and report on the success of partner marketing programs, identifying areas for improvement

• Remote-first work environment and flexible paid time off, plus annual company-wide closure
• Sponsored benefit packages for US-based Fullstorians, and supplemental coverage options for international Fullstorians
• Professional development opportunities through training programs, career coaching sessions and an annual learning subsidy
• Monthly productivity stipend and reimbursement for remote colleagues for their initial home office set up
• Team events, Employee Resource Group events, Listening & Alignment weeks, and team off-sites
• Paid parental leave
• Global fertility and family building benefit that encompasses all journeys to growing your family
• Bereavement leave
• Miscarriage/pregnancy loss leave

Total funding: $195.2m

Behavioural analytics involves gathering and scrutinising data from the actions of users on digital platforms. This data then supports businesses with insights into users' interactions, to sequentially make informed decisions about the future development of their digital products.