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Bazaarvoice

UGC-based shopper engagement platform

1001+ employees
  • B2B
  • Enterprise
  • Marketing
  • Content
  • Analytics
  • Market research
  • Digital Media
  • SaaS
  • Advertising
Austin (HQ), TX, United States, 10901 Stonelake Blvd

Company mission

Bazaarvoice's mission is to build smarter shopper experiences across the entire customer journey.

Top investors

Some candidates hear
back within 2 weeks

-2% employee growth in 12 months

Otta's take

Xav Kearney headshot

Xav Kearney

CTO of Otta

As more and more consumers turn to peer reviews and ratings to inform their purchasing, businesses seek to incorporate this user-generated content into their marketing efforts. Bazaarvoice enables this authentic customer-powered marketing, turning social media into social commerce for the world's best global brands.

Bazaarvoice allows consumers to create and share ratings, reviews, questions, answers, and stories about products and brands on its clients' websites. It then syndicates that content across the web to reach shoppers wherever they are, boasting a measured positive influence on purchase decisions. On top of this, the company also gathers customer intelligence which it analyses and provides to clients so they can make real-time, informed business decisions.

The company has continued to consolidate its position, for example with the 2021 acquisition of Curalate, as well as more recent acquisitions such as that of creator marketing platform affable.ai. With the trend towards consumer-to-consumer purchase influence still very much underway, the company should find ample opportunity for further growth.

Benefits

  • Dental & Vision plans
  • Parental leave policies
  • Mentorship with industry leaders
  • Wellness programs
  • Work from home opportunities
  • Health insurance

Company values

  • Customer is key - We see our own success through our customers’ outcomes. We approach every situation with a customer-first mindset
  • Passionate pursuit of performance - Our energy is contagious, because we hire for passion, drive, and curiosity. We love what we do, which makes us laser-focused on our mission
  • Transparency and integrity build trust - We believe in the power of authentic feedback. It’s in our DNA. We do the right thing when faced with hard choices. Transparency and trust accelerate our collective performance
  • Innovation over imitation - We seek to innovate as we are not content with the status quo. We embrace agility and experimentation as an advantage
  • Stronger together - We bring our whole selves to the mission and find value in diverse perspectives. We champion what’s best for Bazaarvoice before individuals or teams. As a stronger company, we build a stronger community

Funding (last 2 of 3 rounds)

Jun 2008

$7.1m

SERIES C

Sep 2007

$8.8m

SERIES B

$19.9m

Total funding

This company has top investors

Founders

Keith Nealon

(CEO, not founder)

Advisory Board Member at Axonista. Previously President and General Manager of the Cloud Division at ShoreTel for 2 years, an Advisory Board Member at Smartling for 6 years, and CEO at Vyze for 4 years.

People progressing

Joined as Global Client Success Director, being promoted to Strategic Account Director after 9 months, and then again to Senior Account Director of Strategic Accounts.

Jobs (14)

All locations

Software Engineering