AI personal finance assistant
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To help millions of people improve their financial health, and relate to them in a way their banks never could.
CEO of Otta
People are increasingly not satisfied with the products being offered by traditional banks, which have proven slow to react to the needs of younger consumers who expect more from their everyday experiences.
Cleo was one of the first companies to make great use of chatbots that sit within Facebook's messenger app. This chatbot-first approach and Gen Z user base have given it strong virality. It now has 4m registered users, 99% of which are based in the US, leading to a decision to take a year break from the UK market to focus on its US Gen Z customers.
Its Series C funding will help the company to double down in the US, where it will make a significant increase in employee headcount, and enable Cleo to maintain and expand its service during an economic downturn.
Financial advice delivered via bots is a crowded space, so Cleo benefits from having a strong brand presence. It has gone for very bold, fun, Gen Z-focused messaging which helps it to stand out from competitors such as Emma, Plum, and Chip.
Last 2 fundraises
This company has top investors
Data Scientist at Wonga, one of the companies that pioneered the smart use of data for loan decisions. Joined Entrepreneur First where Cleo was formed.
Joined Cleo straight from Makers Academy in 2018, and became Technical Lead in 2021.
Diversity & Inclusion at Cleo
Annie Jackson (Head of Talent )
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Cleo is hiring for 30 jobs on Otta!
Operations & Strategy
Finance, Legal & Compliance