$100-180k
OTE
Office located in Manhattan, NY
Social network consumer research company
Open for applications
Social network consumer research company
201-500 employees
Open for applications
$100-180k
OTE
Office located in Manhattan, NY
201-500 employees
Potloc's mission is to empower their clients to make smarter decisions by pushing the boundaries of market research each and every day.
Potloc originated as a game between its co-founders, who would bet on their predictions of whether businesses in their neighborhood would thrive or fail. As their predictions were nearly perfectly accurate, they realized that local intelligence was key to understanding business outcomes. Potloc developed to gather and analyse this local intelligence on a global scale by analysing data provided by hundreds of thousands of people online.
Though Potloc uses social media to reach its respondents, it does not buy data from Facebook, instead focusing on targeted advertising and careful survey design to ensure that the right people are reached and choose to respond. While numerous companies carry out market analysis, Potloc's focus on the respondent's experience is refreshing and helps it stand out in a crowded field, and this has helped them attain some very large clients, including Decathlon, Nielsen, KPMG and L'Oréal.
Having secured an additional round of funding in 2022, Potloc now intends to expand into the North American and European markets and to further invest in its machine learning data analysis technology. They are also looking to acquire more talent, greatly boosting their workforce as part of their development.
Kirsty
Company Specialist
Jun 2022
$18.6m
SERIES B
Jul 2019
$10m
SERIES A
Mile End, Montreal, QC
Founders
Rodolphe Barrere
(CEO)Prior to co-founding Potloc has been a tech entrepreneur, investing in a number of startups such as Monk AI, Simplyk and Epic Foundation.
Louis Delaoustre
(COO)Previously a sales advisor at Thales Raytheon systems, involved in sales tracking and efficiency analysis.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 1 more job at Potloc