Persuit provides a tech-first marketplace for outside counsel firms, helping enterprises to be matched with appropriate legal partners. In addition to legal matching, the marketplace also facilitates transparent and predictable costs due to its data-driven approach and ability to provide alternative fee arrangements, as well as integrating diversity, equality & inclusion goals, resulting in better matches between customers and their legal counsel.

Having solved a problem that many inhouse legal departments have struggled with for years, Persuit has garnered a healthy customer base including major enterprises such as Meta, Target and Gilead. Going forward it is aiming to further scale its operations, hiring talent across all areas of the business as it cements its market leading position in this space.