Senior Growth Marketing Manager, Ben
+ Equity
2 days a week in office
We're not your average benefits platform; we're the unordinary force that uplifts people's lives.
Job no longer available
We're not your average benefits platform; we're the unordinary force that uplifts people's lives.
101-200 employees
Job no longer available
+ Equity
2 days a week in office
101-200 employees
Company mission
To create a world where everything operates at its very best, ensuring that every employee receives the support they need to live life to the fullest, both at work and beyond.
Role
Who you are
- Proven experience in growth and digital marketing, with a strong focus on cross platform CRO, and paid advertising across Google and Linkedin in particular
- A track record of having successfully scaled and optimised channels over time
- Deeply analytical, with the ability to use data to inform decisions and drive growth
- Intellectually curious with a passion for driving growth through innovation and experimentation
- Demonstrated ability to manage and lead cross-functional projects, with excellent project management skills
- In-depth knowledge of various advertising platforms (e.g., Google Ads, LinkedIn Ads) and experience managing significant (6+ figure annual) advertising budgets
- Creative thinker with a test-and-learn mentality and an agile approach to marketing strategy and execution
What the job involves
- As Ben's Growth Marketing Manager, you'll be at the helm of turbocharging our growth by overseeing our Growth Backlog and innovating across the marketing funnel—from optimising landing pages to crafting compelling ad creatives
- You'll expand our reach in key channels like paid search and social, leading CRO efforts for optimal ROI
- Managing performance marketing campaigns on Google and LinkedIn, you're tasked with boosting customer acquisition and revenue
- You'll also refine our Growth Tracker, leveraging analytics to enhance campaign strategies
- At the core, you're fostering a culture of continuous improvement and data-driven decision making, streamlining our marketing for peak performance
- Develop and own our Growth Backlog, and systematically generate and execute on tests across the entire marketing funnel. This will range from landing page optimisations to improve conversion, to testing ad creatives to generate more leads, or smoke testing a creative new initiative to validate hypotheses
- Find scale in current channels by broadening our marketing efforts in paid search and paid social, and drive our CRO initiatives across the entire funnel to maximise ROI from our digital marketing efforts
- Develop and manage comprehensive performance marketing campaigns across Google and Linkedin to drive customer acquisition, revenue growth and deliver ROAS targets. Own the creative briefing process, testing roadmap and budget allocations across these channels
- Own and develop our Growth tracker, and implement rigorous data analysis leveraging multiple sources of data (GA, FullStory, Hubspot and more) to measure the performance of marketing campaigns and channels, and identify opportunities for optimisation
- Continue to foster a culture of continuous improvement, experimentation, and data-driven decision making within the wider marketing team to ensure high performance and maximum efficiency
Salary benchmarks
Otta's take
Xav Kearney
CTO of Otta
The way companies reward their employees today is often a one-size-fits-all model that hasn't evolved to meet the demands of the modern workforce.
Businesses wanting to attract top talent frequently look for ways to win over candidates with additional work perks like free lunches, healthcare and discounts. However, this benefits infrastructure is inflexible and so Ben wants to become this infrastructure.
By issuing prepaid payment cards to each team member, Ben allows employees to choose how they want to be rewarded. This unlocks benefits that people actually want while reducing the amount of admin. It is also working to become a Ben is looking to solve a problem the problem of benefit flexibility. Benefits aren't flexible, but why? We argue it's because the infrastructure itself isn't flexible and therefore, we have the ambitious goal which is to essentially become the financial infrastructure of employee benefits. Prepayments cards are part of the proposition to enable benefit flexibility, but they alone don't solve the problem. We therefore need to be more than a SaaS platform. We need to be a data company, a marketplace and so much more to make this happen!
It's this handing over of autonomy which differentiates them from others in the space. By putting the decision making in the hands of employees, it will allow companies to see how their workforce wants to be rewarded and extract meaningful insight through detailed spend analytics with zero hassle.
Insights
Some candidates hear
back within 2 weeks
38% female employees
106% employee growth in 12 months
Glassdoor (4.5)
Company
Employee endorsements
Open and honest communication
"At Ben we pride ourselves on being able to have open and honest dialogs with our colleagues and leaders. We have weekly 121 meetings with our line..."
Funding (2 rounds)
Aug 2022
$17.1m
SERIES A
Jan 2021
$2.2m
SEED
Total funding: $19.3m
Company benefits
- 💳 £100 monthly personal Ben Balance: for whatever works for you, whether that's Netflix, Spotify, or a really expensive cup of coffee! This allowance will increase by £50 for each year of service until you reach £250
- 🔋 £500 annual Learning & Personal Development Ben Balance: plus 3 days paid study leave a year to support you with your professional development
- 👩🏽💻 £500 work from home set up allowance, which you can put towards your home office
- 🏖 28 days of holidays a year + bank holidays
- 🌴 ...and an option to buy or sell 5 days per year. Also, your holiday entitlement will increase to 30 days at your 3rd year of service!
- 🧠 Comprehensive and tailored mental health support through a leading provider
- 🍿 Team activities: we have quarterly team social budgets to support spending time together and we frequently organise company wide events
- Eyecare vouchers
- DNA Profiling & Epigenetic Testing
- Work-from-anywhere scheme: you have the option to work from anywhere for up to 3 weeks 2x a year
- Assisted Reproduction paid leave & support
- 🍔 Weekly lunch provided in office so you can spend quality time with the team over some tasty food!
- 🍼 Enhanced parental leave and workplace nursery scheme to support with the cost of childcare in a nursery setting
- 💪 Access to a Classpass membership!
- ❤️ Comprehensive Private Medical Insurance, Healthcare Cash Plan & discounted cancer screening
- Cycle-to-work & electric vehicle salary sacrifice schemes
- Life Insurance
- Season ticket loans
Company HQ
Farringdon, London, UK
Founders
Sebastian Fallert
(CEO)Previously the MD of Secret Escapes (UK & Germany)
David Duckworth
(COO)Worked in consulting and venture capitalism, and founded the SaaS marketplace Mixer.
Diversity & Inclusion at Ben
Alicia Riley (Senior People Lead)
- We are organically growing a brilliantly diverse, inclusive and respectful bunch of people we are extremely proud of. This should go without saying but all applications are very much welcome. If you need any adjustments to support you with your application, just let us know.
- We provide comprehensive mental health support for all employees
- We provide enhanced parental leave policies and salary-sacrifice nursery schemes to help parents & carers
- We offer individuals the ability to swap bank holidays for days of celebration that are important to them
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