Content Strategist, Rarible
Plus stock options
Relocation packages available
NFT marketplace
Job no longer available
NFT marketplace
101-200 employees
Job no longer available
Plus stock options
Relocation packages available
101-200 employees
Company mission
To allow every person in the world to create, access, and monetize digital items.
Role
Who you are
- Bachelor’s degree in Marketing, Communications, or a related field, or equivalent experience
- Expertise in the NFT and web3 landscapes
- Proficient in email marketing tools like Beehiiv
- Strong writing, editing & proofreading skills, with a sharp eye for detail
- Experience using Notion for planning & collaboration
- Creative and engaging communication style
- 3+ years in marketing, content management or copywriting
- Autonomous with strong prioritization skills
- Analytical with a track record of creative campaign execution
- Comfortable working remotely and adept at driving results across teams
What the job involves
- We're searching for a Content Strategist who believes in the future of web3, embraces creativity & risk taking, and thrives in team collaboration
- You’ll work closely with brands and builders in web3, while experimenting with new ideas & innovative content marketing approaches
- Develop & execute a comprehensive email marketing strategy, engaging the web3 community, and both onchain & offchain brands and businesses
- This includes creating campaigns, copywriting, newsletters, promotional emails, and partner marketing content
- Work closely with the marketing team to produce high-quality SEO-friendly content for our blog, website, and other content platforms. Research, writing, editing, and content calendar management are a key part of this role
- Nurture and develop the brand voice at Rarible, driving relevancy & consistency in terms of style, quality, tone of voice, optimization, and user experience
- Utilize analytics to monitor performance across content platforms, with a keen focus on user engagement
- This includes making data-driven decisions to drive our content strategy forward to help achieve overall marketing goals
- Keep a pulse on the web3 and NFT market, industry trends, competitor strategies, market shifts, and latest news to stay relevant, catch trends, and set trends
- High collaboration with cross-functional teams to create content that is relevant, technical when needed, and supports our company goals while meeting user needs
Otta's take
Xav Kearney
CTO of Otta
NFTs are a type of blockchain technology that gives scarcity to digital assets, allowing (arguably for the first time) digital items to represent value in and of themselves. For their visionary early-adopters, NFTs could become the full-scale intellectual property rights framework for media content.
Rarible is ushering in this vision for NFTs with its community-focused marketplace for digital collectibles. For Rarible’s leadership, that means creating the most user-friendly way to interact with this new blockchain technology while totally democratising power to its user with no verifications, approvals or other barriers to creating NFTs and going live in the marketplace.
Rarible’s marketplace has already proven a major success with NFT enthusiasts. However, given Rarible’s larger ambition of fulfilling the potential of the technology at large, the platform is seeking to become much more: a fully-fledged protocol with infrastructure, tools, community, and a marketplace.
There are many challenges lying ahead for Rarible. Not least is that NFT trading volumes have largely dipped from their highs in 2021. That means operating a marketplace could become very challenging indeed, but the startup will hope that the extremely dedicated group of super-users that it has won sees them through any tough times.
Insights
Few candidates hear
back within 2 weeks
Company
Funding (2 rounds)
Jun 2021
$14.2m
SERIES A
Feb 2021
$1.8m
SEED
Total funding: $16m
Company benefits
- Work for a rapidly expanding global startup
- Mentorship, training and career progression plans with leadership focused on developing the teams
- Team that cares about products and working conditions
- Flexible hours
- Paid vacations
- Remote first with relocation packages available
- Hardware and software support
- Base equity and/or tokens
- Health benefits
Company HQ
Downtown Los Angeles, Los Angeles, CA
Founders
Alexei Falin
(CEO)Before Rarible, they founded Sticker.Place.
Alexander Salnikov
(CSO)Before Rarible, they were a Department Manager for Zipal.ru. Prior to Zipal, they were CPO at Humaniq. Also worked in blockchain at CoinOffering as a Co-Founder and Product Manager.
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