Though there are rivals in the space (such as Coinpanda and Koinly), CoinTracker stands out for the sheer volume of transactions it can track, as well as its prioritisation of ease-of-use. Through this approach, it makes the whole process far more compliant and hassle-free for crypto traders, especially serving those who are less educated regarding the space.

By balancing tax management tools with its relatively generous free plan, CoinTracker has straddled itself neatly across low-volume retail investors and those dipping their toes in a little deeper. Although it had to make a round of layoffs in 2023 (just a year after a substantial funding round), the company has nonetheless progressed. It released CoinTracker Connect, a product which connects people with live professionals for real-time crypto tax advice, and has also undertaken a multichain expansion to provide support for Arbitrum, Optimism, and Cosmos.